Revenue Operations Mgr

About this role

At Kenco Logistics, you’re more than just a team member—you’re part of a company that values innovation, integrity, and a strong commitment to its people. As one of the leading 3PL providers in the U.S., Kenco offers a dynamic and supportive work environment where your ideas matter and your growth is a priority. With a focus on safety, sustainability, and continuous improvement, Kenco empowers employees to make a real impact in the supply chain industry while building rewarding careers. Join a company where your contributions help move the world forward—one shipment at a time.
About the Position
The Revenue Operations Manager’s (ROM) primary objective is to help the organization drive profitable growth through creating scalable processes that ensure best practices in full-cycle Marketing and Sales Operations (Ops) from Lead Management through to closed opportunities.
The role includes data entry, data analysis, basic CRM system maintenance, report & dashboards creation, as well as providing marketing automation, Lead Generation & Sales Ops support. The ROM will work cross departmentally and will engage senior management on a regular basis to support Sales Operations such as pipeline analysis, reporting and optimization.
Functions

• Serve as a Subject Matter Expert (SME) and main point of contact for all requests and issues related to Pardot and Salesforce

• Work with Demand and Lead Generation to orchestrate digital marketing acquisition and nurture programs

• Create and maintain user access profiles and privileges, to include but not limited to, unlocking user accounts, resetting passwords, Single Sign-On (SSO), two-factor authentication, whitelisting IP addresses, transferring record ownership, deactivating access as personnel changes occur, and addressing certificate problems

• Establish and maintain best-in-class reporting (including ad hoc reports) and dashboards capturing key metrics, to show Marketing and Sales activities, effectiveness, and business impact

• Analyze Marketing and Sales data to develop insights and make recommendations on areas for optimization to drive business growth

• Ensure accurate data entry into Salesforce and other integrated systems

• Prepare data files and upload data into Salesforce using the data loader and other 3rd party tools.

• Point person to deploy new system functionality including the creation of custom objects, custom formulas, scalable triggers, and workflows

• Develop and maintain training materials and train users on how to create or modify existing reports so meaningful metrics can be accessed accurately and in a timely manner

• Troubleshoot email campaigns, workflows, approval cycles, or autoresponders that generate excessive bounced mails

• Monitor and maintain data quality within the Marketing and Sales databases, as well as list maintenance and new data acquisitions

• Evaluate new technologies and add-on applications to improve and optimize marketing team performance

• Standardize, streamline and automate employee collaboration processes

• Train Marketing and Sales groups on CRM and MarTech software platform functions and processes

• Oversee implementation and deployment of Salesforce modules (Example: Einstein Analytics Plus)

• Direct Kenco’s (3rd Party) Salesforce Managed Services Provider, for ad-hoc and other CRM development work

• Other applicable duties as assigned

Qualifications

• Bachelor’s degree in Business, Marketing, or related field ​or equivalent years of experience required. Equivalent years of experience is defined as one year of professional experience for each year of college requested​

• 6 - 8 years of experience functioning as an administrator of a system within Sales and Marketing required; specific Salesforce experience preferred

• Salesforce.com Admin (ADM201 and ADM211) certified preferred

• Proficient with Marketing Automation Software, ideally Pardot

• Ability to translate business needs into appropriate requirements and support those processes to the satisfaction of the end user

• Ability to create and document workflows, custom views, formula fields and other content of intermediate complexity

• Strong analytical skills, able to draw insights and intelligence from marketing data

• Ability to understand, assess, and implement lead scoring, lead nurturing, segmentation, personalization, and other lead/customer management practices

• Strong verbal and written communication skills required

• Must be proficient at analyzing data, building reporting, and making strategic recommendations based on data and trends

• Proficient skills in the Microsoft Office Suite required

• Ability to work with data integration (Experience with Pardot, LinkedIn Navigator, ZoomInfo, and/or Dun and Bradstreet (D&B) is preferred)

• Strong attention to detail and self-motivated

Competencies

• Business Acumen - Knowledgeable in current and possible future policies, practices, trends, technology, and information affecting his/her business and organization.

• Communicate for Impact - Proactively communicate with all stakeholders throughout the life cycle of programs and projects.

• Influencing Others - Can quickly find common ground and can solve problems for the good of the organization with a minimal amount of noise. Authentically gains trust and support of peers.

• Managing Transitions/ Change Management - Effectively plans, manages and communicates changes in processes with appropriate stakeholders.

• Strategic Agility - Enable Kenco to remain competitive by adjusting and adapting to innovative ideas necessary to support Kenco’s long-term organizational strategy.

Travel Requirements

• This position is expected to travel approximately ​25% or less​.

• A passport is not required, but recommended.​

Disclosures

• For California residents – please enter or copy/paste the address below into your address bar to review an important notice regarding Kenco’s privacy policy

• The statements above are…