Sr. Marketing Operations Technologist

About this role

At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move beyond traditional engagement to Whole Human Marketing. This approach recognizes that humans are multidimensional and complex, and uses AI to ensure every brand interaction feels natural, contextual, and relevant.

This commitment to human-first innovation is what brings us together and propels us forward. We are united by our North Star: to unite people and brands to empower healthier, happier lives.

Emerge to the Top of Your Career

At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage their minds and hearts to do the best work of their careers.

As a Sr. Marketing Operations Technologist, you will…

Collaborate with internal peers, leadership team, partners, and external stakeholders to lead implementations of automation solutions using Salesforce Marketing Cloud and other technology platforms within a client marketing-focused environment.

What You'll Do

• Contribute to Growth: Support platform governance and assist in implementing scalable marketing technology architecture alongside our Solutions Architects.

• Master the Toolset: Configure advanced marketing automation solutions for clients, including but not limited to dynamic messages and landing pages, data configuration, segmentation, and scripting languages. Conduct seed list sends for email and SMS, troubleshooting issues and assisting with ESP problems and conduct visual and functional quality assurance testing to ensure work product meets and exceeds client requirements and objectives

• Stakeholder Alignment: Partner with client leads to support communications, providing technical expertise and updates on deliverables.

• Contribute to Solution Design: Create and document requirements gatherings based on client and project specifications with a high degree of attention to detail

• Automate with Intent: Collaborate on the design, deployment, and maintenance of automated email execution processes, activities, and reporting. Pull, load, create, and manipulate subscriber audiences within the email platforms and third-party systems across the broader marketing and sales technology ecosystem with the support of Data Engineering and MOPs architects as needed

• Embrace Innovation: Assist in the evaluation and configuration of AI-driven features within Salesforce Marketing Cloud and connected tools (e.g., generative AI content authoring, journey design, automated QA testing, and conversational AI/ chat agents).

• Emerging Tech & Roadmap Evolution: Continuously monitor platform release cycles, emerging martech capabilities, and AI advancements to proactively recommend stack enhancements, process improvements, and technical innovations.

• Growth Opportunity: In this role, you will work closely with our MOPs Architects to deepen your strategic design skills, with a clear pathway to grow into an Architect-level role.

Be Accountable and Responsible

• Drive Program Execution: Ensure specific campaigns meet performance targets, maintain high quality, and align with the overarching strategy.

• Contribute to Roadmaps: Provide data-backed insights from the platform to help Architects and leadership identify high-impact opportunities.

• Validate Strategic Output Alignment: Ensure all campaign, journey and platform designs align with data capabilities and the intended outcome.

• Identify Implementation Risks: Proactively flag potential dependencies or gaps in data and orchestration that could hinder delivering to clients objectives.

• Create Clear Strategic Deliverables: Develop compelling presentations and technical design documents that drive clarity and gain stakeholder buy-in for your initiatives.

What You'll Bring

• Technical Expertise: 5-7 years of experience in email marketing and HTML and CSS email coding, with at least 2+ years of hands-on technical configuration in Salesforce Marketing Cloud or similar marketing automation platform(s). 4-5 years of experience with ESP coding languages, SQL, and advanced email automation. Active Salesforce Marketing Cloud Email Marketing Specialist certification or similar platform certification or able to obtain within 3 months of hire.

• Strategic Problem-Solving: A proven ability to look at technical requests and understand its impact on the wider ecosystem. Prior experience in an agency or internal consulting environment is a plus.

• Client & Project Leadership: Proven success leading client-facing calls, guiding technical discussions, and keeping projects on track.

• Clear Communication: Excellent written and verbal communication skills, with a talent for translating complex technical concepts for both technical and non-technical stakeholders.

• Scripting and Coding Languages: Proficiency with AMPscript, Email Studio, Data Extensions, Journey Builder, Automation Studio, Adobe Photoshop, Figma, Dreamweaver (or similar coding tool) and animated gifs

• Extended Martech Stack: Hands-on familiarity with SFMC, Zeta, Cordial, Braze, Klaviyo, Knak, or additional Marketing Automation Platforms is a plus.

• Education: Bachelor’s degree preferred, or equivalent professional experience.

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Our Hybrid Philosophy

For this role, we prioritize hybrid candidates in Atlanta, GA; Boston, MA; Chicago, IL; Denver, CO; Kansas City, MO; Raleigh, NC, but may consider candidates near other MERGE hubs based on the role and team’s needs. If fully remote is listed as an option, we are also open to U.S.-based candidates who would work remotely.

Hybrid work is our default approach. We value time together for collaboration, relationship building, and key moments. Managers and team leaders determine in-person expectations…