Senior Vice President, Brand and Creative Services

About this role

UTA seeks a Senior Vice President, Brand & Creative Services to lead and elevate its in-house creative studio, which supports the company globally. Reporting to the Chief Global Communications Officer, this executive will be responsible for executing creative strategy, brand identity, and design work across two distinct domains: Client strategy and growth and UTA corporate brand. This role requires deep subject matter expertise in how to build modern brands across many industries, with an innate understanding of the forces shaping the entertainment, sports, media, technology, and cultural landscape.

This leader will oversee a team of designers, creative strategists, and freelancers and work directly with division heads, agents, and executives on a high volume of critical creative needs—think pitch decks, creative positioning, identity systems, campaign-style narrative development, event creative, and more. The work will be driven by a mission to deliver best-in-class service to UTA’s clients, which encompasses talent, brands, organizations, and platforms.

At the same time, this creative visionary will be a pillar of UTA’s global communications team, owning UTA’s global brand and overseeing all marketing creative. You will partner with PR executives, editorial leadership, event producers, content teams, and external partners to advance our brand, expression, and positioning in the marketplace. It will come to life through thoughtful and thrilling graphic, digital, and narrative design across marketing collateral, owned media, events/experiential, organic storytelling, internal comms, sales enablement, and more.

The result: A bold creative expression underpinned by principles that define UTA as the most modern and premier agency for the future of representation, executed by a best-in-class team that continually deliver innovative ideas and solutions.

The anticipated salary for this role is approximately $350,000 to $400,000 commensurate with experience, skills, and qualifications.

What You’ll Do

· Set the vision for UTA’s in-house brand studio, defining the creative marketing strategy, operating model, and principles that enable the agency to super serve our clients across the funnel, from pursuit to growth.

· Own and continually evolve UTA’s global brand identity and creative system, establishing visual and verbal principles that make UTA distinctive and recognizable across every touchpoint.

· Partner with division heads, business leaders, and agents to increase pitch conversion, strengthen client retention, enhance partner relationships, and contribute to the growth of strategic revenue opportunities across the agency.

· Lead the end-to-end creative development and operating model for high-stakes pitch decks, branded content proposals, case studies, and executive presentations that advance UTA’s business with talent, brands, platforms, and strategic partners.

· Shape how UTA translates our leadership position in culture; build UTA’s look and feel to rise above in the worlds of filmed entertainment, live entertainment, the creator economy, brand advisory, and publishing.

· Become a trusted agency voice who can speak on how fandoms, creator ecosystems, entertainment IP, live entertainment, and cultural trends can translate into compelling opportunities for talent, brands, and platforms.

· Collaborate with UTA IQ, the agency’s data and analytics arm, in the development of culture-driven thought leadership—think emerging trend reports, consumer insights, creator opportunities, and cultural shifts—that can support client growth strategies and UTA leadership.

· With the broader Communications team, translate key messaging and capabilities into a suite of creative assets; build out a suite of corporate assets including high-level corporate decks, one-pagers, and other core material.

· Lead and develop a multidisciplinary creative team across design, copy, and strategy, creating a fulfilling environment that raises the bar for craft, accountability, speed, and collaboration.

· Create scalable systems, templates, workflows, and review processes that improve quality, consistency, prioritization, and speed across a high-volume creative services environment.

· Plug into UTA’s editorial team to continually evolve and uplevel our storytelling ecosystems and design principles across social media, video, photography, and digital sites.

· Evaluate and integrate emerging creative technologies, including AI-enabled content development, storytelling, visualization, and workflow tools, to enhance speed, quality, innovation, and scalability.

· Own the studio’s budget, resource strategy, and external partner ecosystem, determining when to build capabilities in-house and when to engage best-in-class agencies, production partners, freelancers, and specialized talent.

· Establish clear measures of success and effectiveness that bring clarity to how creative work contributes to brand perception, engagement, pitch conversion, client growth, and other business outcomes.

What You’ll Bring

· 15+ years of progressive experience in creative services, branded content, creative strategy, or agency-side creative leadership, ideally within entertainment, media, talent, brand, or culturally fluent creative environments

· A track record of leading creative work that has influenced major brands, platform, entertainment, or talent partnerships, with a portfolio that demonstrates exceptional storytelling, visual taste, and executive-level presentation craft.

· Proven experience building and leading high-performing creative teams, including setting vision, developing talent, managing priorities, and creating the systems needed to deliver consistently excellent work at scale.

· Exceptional narrative instincts and strategic judgment, with the ability to connect talent, culture, audience behavior, brand objectives, and commercial opportunities in ways that are clear, persuasive, and…