Senior Traffic Manager

About this role

About Our Team's Mission:
We're hiring a Senior Campaign Manager to run some of our largest and most complex managed-service campaigns, end to end, across CTV, OLV, display, audio and YouTube. You'll execute on Equativ's own platform and on the major external DSPs.
This is more than trafficking. You'll be the trusted ops partner to our top agencies, the go-to expert on our audio and streaming products (including Spotify), and a builder of new platform partnerships. You'll report to the Director of Traffic Management and work daily with Sales, Account Management, Product and Finance.

Own complex campaigns end to end

• Manage end-to-end live campaigns, including setup, pacing, delivery, revenue optimization, and KPIs to drive repeat business

• Turn IOs and media plans into clean builds: flights, budgets, targeting, frequency, audience and inclusion lists, deals/PMPs, creative and tracking (CM360, DoubleVerify, IAS)

• Manage recurring monthly and flighted programs for top accounts, including multi-language and multicultural campaigns

• Monitor delivery and KPIs daily (VCR, CTR, viewability, reach, CPA) and fix under-delivery or performance issues before the client notices

• Collaborate cross functionally with sales, support, and tech teams to ensure campaign delivery

• Demonstrate strong technical expertise in ad operations systems, DSPs, SSPs, and ad servers

Execute across external DSPs and platforms

• Build, launch and optimize campaigns directly in The Trade Desk, StackAdapt, DV360, Walmart DSP and Nexxen, alongside our internal platform

• Set up and manage seats, advertisers, pixels, audiences and deals in each DSP, and keep access and billing clean

• Traffic on premium and partner environments such as Spotify, Amazon, Netflix, Disney/Hulu, YouTube and Twitch

• Reconcile delivery across platforms and third-party ad servers, and resolve discrepancies with partners • 4+ years in programmatic campaign management, ad operations or trading at an agency, DSP or SSP

• Hands-on any of the following platforms platforms:

• The Trade Desk

• StackAdapt

• DV360 (Display & Video 360)

• Walmart DSP (Walmart Connect)

• Nexxen

• Amazon DSP

• A track record of managing high-budget, multi-channel campaigns at the same time, with strong pacing and budget control

• Deep CTV/OTT and online video knowledge: VAST/VPAID, app and channel targeting, deal IDs and PMPs

• Working knowledge of ad serving and verification: CM360 tags, macros and cache-busters, DoubleVerify, IAS, impression and click tracking

• Strong Excel/Google Sheets skills; comfort pulling and reconciling data across platforms

• Clear, calm, solutions oriented communication with agencies and internal teams