Senior Solutions Architect, EMEA

About this role

Senior Solutions Architect, EMEA
Location: Remote. Continental Europe or compatible time zone preferred. (roughly UTC-1 to UTC+3)
Clients: Global. Primarily EMEA and North American.
Reports to: VP of Solutions
Salary Range: $70,000 - $150,000 USD annually. Compensation dependent on candidate experience and location.
About McGaw

Our Mission at McGaw.io is to help companies of all sizes realize their customer data is their most valuable business asset, and we help them realize that through customer data infrastructure, high power analytics, marketing automation, personalization, and funnel optimization.
McGaw.io supports businesses with analytics, marketing automation, customer data platforms, data piping, websites, AB testing, and all sorts of marketing operations. As we derive insights from these technical efforts, we also inform & execute growth strategies that routinely move the needle for our clients.
Our track record is impeccable, and our leadership has supported some of the fastest-growing companies in the world. McGaw.io’s core client base sells online and has complex data and marketing practices that drive our team to dig deeper every day.
Mission
Own technical delivery across your accounts. Design the stack, build the hard parts, direct the technical team, and keep projects on schedule and profitable.
Why this role exists
Our clients are spread across North America and Europe, but our technical bench is not. European accounts wait a day for answers and North American accounts compete for the same people. This role adds senior technical capacity in a time zone that covers both.
Responsibilities
Architecture and design

• Design end-to-end customer data stacks: CDP, analytics, marketing automation, CRM, warehouse, pipelines, tag management, testing.

• Lead taxonomy design. Define events, properties, and naming before implementation, not after.

• Solve identity resolution across web, app, offline, and CRM.

• Write ecosystem docs that show where data moves and what breaks if it stops.

Hands-on build

• Build. This is not an advisory seat: you will be in the CDP, the warehouse, GTM, and the code.

• Write and review tracking, server-side integrations, and reverse ETL pipelines.

• Run QA to our two-person standard. Check every property in both the CDP and the destination, with a recorded walkthrough.

Directing the team

• Turn client requirements into scoped, sequenced tasks for engineers and contract developers.

• Review their work before it reaches a client. You are the quality gate.

• Unblock people. When a build stalls, you get it moving.

Keeping delivery on track

• Run the cadence: two-week sprints, a groomed backlog, and a roadmap with three or more months of planned work.

• Flag budget pacing early. Never surprise a client on budget.

• There are no free scope changes. Every change gets estimated, documented, and confirmed in writing before work starts.

New business

• Write technical specs for new opportunities. What gets built, in what order, and what it depends on.

• Produce level of effort estimates accurate enough that Sales can price without a rebuild.

• Join pre-sales calls when a prospect needs a technical answer in the room.

• Say when a prospect is not ready, and what would make them ready.

Skills and experience
Required

• Fully fluent in English. That is the company's working language.

• 6+ years designing and integrating marketing and customer data technology. At least 3 in an agency, consultancy, or professional services with multiple clients.

• Understand how CDPs drive marketing, with working knowledge of Segment, Hightouch, or RudderStack. No preference among them. Know one and you can learn the others.

• Proficient in JavaScript and SQL. Comfortable in a shared repo.

• Designed at least three full stacks, not just operated tools someone else picked.

• GDPR and consent handled as part of the build.

Systems
Depth in at least three groups, working familiarity with the rest:

• Customer data platforms: Segment, Hightouch, RudderStack

• Analytics: Amplitude, Mixpanel, GA4

• Lifecycle and marketing automation: Braze, Customer.io, HubSpot, Marketo, Iterable

• Warehouse and transformation: Snowflake, BigQuery, dbt

• Tag management: Google Tag Manager, server-side GTM

• CRM: Salesforce, HubSpot

• Consent management: OneTrust, Cookiebot, Didomi

Preferred

• Multilingual with professional working proficiency in English as well as German, French, Spanish, or Italian.

• Server-side tracking under EU consent rules.

• Work across both European and North American clients.

What you get out of this

• Many stacks in a year instead of one stack in five. Different industries, scale, and failure modes.

• The customer data layer is changing right now. Warehouse-native patterns, composable CDPs, and reverse ETL are replacing a decade of assumptions. You build on the new pattern.

• We work across the full client stack, not just individual systems or specific vendors. You see how it all fits together, which is where the hard problems are visible.

• Both European and North American markets from one seat.

Observable indicators
Month 2

• Onboarded to every tool in your accounts' stacks.

• Time tracked in Harvest weekly, without reminders.

• QA to the two-person standard on 100% of what you ship.

Month 4

• Running technical delivery on two or more accounts independently.

• Every account has three or more months of planned roadmap.

• Zero undocumented scope changes.

Month 6

• Labor efficiency ratio of 2.5 or better across your projects.

• 90% of client objectives hit within the project timeline.

• Client approval for a case study or testimonial on at least one account.

• New business specs and estimates accepted by Sales without rework 80% of the time.

Month 9

• Leading technical discovery without US support on the call.

• One expansion opportunity per quarter, surfaced with an estimate attached.

What this role is not

• Not account…