Senior People Business Partner – Go-to-Market (Sales & Marketing)

About this role

🚀 About the Role

Talkdesk is seeking a highly strategic, high-autonomy Senior People Business Partner to drive the organizational health, talent strategy, and commercial scale of our Go-to-Market (GTM) organization, focusing specifically on Sales and Marketing.

Operating within our regional PBP model, you will partner directly with VP-and-below leaders across Enterprise Sales, Inside Sales, Channel Sales, Field Marketing, Brand, and Marketing Operations. Your mission is to align people strategy with aggressive revenue and growth targets, building a high-performing, agile commercial organization. This is a high-visibility, high-impact role for an experienced HR practitioner who thrives in a fast-paced, quota-driven environment and can flex seamlessly between strategic coaching and execution.

🎯 What You'll Do

As the dedicated Senior PBP for Sales & Marketing, your core responsibilities will include:

Sales & Marketing Client Partnership

• GTM Advisory: Act as the primary People Business Partner for our AMER Sales and Marketing organizations, building strong, consultative relationships with VP-level commercial leaders.

• Commercial Org Design: Provide guidance on sales and marketing organizational design, including optimizing territory coverage models, spans of control, marketing team structures, and capacity planning.

• Incentive & Compensation Strategy: Partner with Sales Operations and Total Rewards to advise on sales compensation structures, commission dynamics, merit cycles, promotions, and strategic offer construction for highly competitive GTM talent.

• Talent Pipelines: Partner with Recruiting to execute aggressive headcount planning, build robust talent pipelines, and refine role scoping to attract top-tier commercial talent.

AI-Driven Transformation & GTM Enablement

• AI Fluency in GTM: Champion Talkdesk's AI Fluency competency framework within Sales and Marketing, embedding AI expectations into core sales methodologies, marketing competencies, and calibration conversations.

• Modernizing GTM Workflows: Serve as a change agent helping Sales and Marketing teams adopt AI-first ways of working (e.g., AI-assisted lead gen, automated sales prospecting, and AI-driven content generation).

• Enablement & Coaching: Partner with sales and marketing managers to coach employees toward Practitioner, Builder, and Strategist-level AI fluency, designing targeted performance plans where necessary.

• Performance Calibration: Lead localized mid-year and annual review cycles, ensuring performance ratings, sales quotas, and AI fluency benchmarks are calibrated fairly and consistently.

Performance, Culture, & Global Alignment

• High-Performance Culture: Coach sales and marketing managers on navigating high-pressure performance dynamics, managing PIP processes, and structuring clear career progression paths.

• Engagement & Retention: Drive targeted retention and engagement strategies for high-performing, high-potential (HiPo) commercial talent, using data from engagement surveys (e.g., Peakon/Workday) to build leadership action plans.

• Global Collaboration: Collaborate with the broader regional PBP team (Americas, EMEA, APAC/Philippines) to ensure global consistency across our international commercial offices and navigate multi-jurisdictional sales employment structures.

👤 What You'll Bring

• Professional Experience: 8+ years of progressive HR/People Business Partner experience, with a strong preference for direct support of high-performing Sales, Marketing, or broader GTM functions.

• ELT-Adjacent Partnership: Demonstrated experience operating at a senior level, successfully advising VP and above stakeholders in a fast-paced, matrixed commercial setting.

• GTM HR Technical Expertise:

• Strong working knowledge of global employment laws (US required; EMEA/APAC exposure highly valued).

• Robust understanding of sales compensation, variable commission structures, and incentive design.

• Proven experience with organizational design, capacity planning, and scaling sales/marketing teams.

• Change Leadership: Experience leading large-scale cultural or technological change, with an enthusiasm for AI-driven transformation and translating AI adoption goals into GTM success.

• Industry & Tools Acumen:

• Experience working within a CCaaS, SaaS, or high-growth tech environment.

• Familiarity with modern HRIS and People tools (e.g., Workday, Greenhouse, Deel, Okta) as well as general awareness of GTM tech stacks.

• Core Competencies: Exceptional business acumen, absolute discretion, strong executive presence, and the ability to translate complex People metrics into clear business actions.

🏆 Success in This Role Looks Like

• Strategic Integration: You are established as an indispensable business advisor to our Sales & Marketing leaders, actively helping them hit commercial milestones through people programs.

• Smooth Executions: Flawless execution of performance, quota alignment, and compensation cycles with minimal friction or escalation.

• Talent Retention: High retention of top-performing sales reps, account executives, and key marketing leaders.

• AI Adoption: Measurable progress on AI fluency adoption across the GTM organization, establishing Talkdesk's sales and marketing teams as models of an AI-first culture.

Pay Range (Base Pay): $115,000 - $175,000

Other Types of Pay: Based on level and role the employee may be eligible for long term incentives in the form of equity and short term incentives of either bonus or commission.

Health Insurance: Medical, Dental, Vision, Life and Disability Insurance, Employee Assistance Program (EAP).

Retirement Benefits: 401(k) plan

Paid Time Off: Talkdesk offers an uncapped paid time off program for exempt employees and an accrual-based program for non-exempt employees; both are subject to manager approval and consistent with business needs.

Paid Holidays: Talkdesk offers 14 paid holidays each year.

Paid Sick Leave: Exempt employees…