Senior Marketing Media Buyer
VT Markets · China · 2026-10-02
About this role
About Us
VT Markets is an award-winning multi-asset brokerage trusted by over 3 million traders in over 160 countries with 500 employees—and growing. Founded in 2015 with the mission to make trading accessible to everyone, VT Markets offers a robust trading environment, over 1000 tradeable instructions, ultra-low spreads, and lightning-fast execution. We are committed to providing excellent customer service and empowering modern trades to seize market opportunities. Our platform allows traders to trade anytime, anywhere, supporting them in their journey to build a safe financial future.
Your Role in VT Markets
As Senior Marketing Media Buyer within our Non-mainstream Ads department, you will report directly to the Head of Performance Marketing and operate remotely from China, with accountability across key global expansion markets including LATAM and SEA. In this senior individual contributor role, you will serve as our frontline operator for non-standard and long-tail ad network performance, owning the full execution lifecycle from granular sub-publisher optimization to regional budget allocation. You will collaborate closely with the Mar-Tech team to drive traffic quality and protect true acquisition economics, making your work central to the growth and efficiency of VT Markets' global paid media engine.Responsibilities
Your Responsibilities
• Execute hands-on, granular account management and optimization across global non-standard long-tail channels, including independent DSPs, ADXs, and CTV networks.
• Manage budget allocation, capacity scaling, and rapid creative/targeting variation testing across long-tail pools tailored to core expansion regions such as LATAM and SEA.
• Partner with the Mar-Tech team to institutionalize routine traffic anomaly filtration and aggressive sub-publisher optimization, protecting true acquisition costs at scale.
• Monitor and report on Blended Effective CPA (post-fraud mitigation) as the primary performance North Star, ensuring full accountability for traffic hygiene outcomes.
• Identify, test, and scale high-performing sub-publisher placements while swiftly cutting underperforming or fraudulent sub-sources based on granular Sub-ID level analysis.
• Surface actionable market and performance insights specific to emerging market traffic behaviors, ad fraud variants, and performance arbitrage windows.
What Success Looks Like
• You have systematically reduced blended effective CPA across LATAM and SEA long-tail pools through disciplined sub-publisher tiering and traffic hygiene automation, resulting in a measurably cleaner and more scalable acquisition pipeline.
• You have established a reliable testing cadence for non-mainstream channels, enabling the team to confidently scale winning placements across DSPs, ADXs, and CTV with minimal wasted spend.
• You have become the go-to expert bridging performance media buying and Mar-Tech fraud detection, with your workflows and frameworks adopted as team-wide standards.
Requirements
What Makes You a Great Fit
Job Experience & Education
•
3+years in overseas performance media buying, with at least 1-2 years dedicated to non-mainstream or long-tail ad networks, programmatic DSPs, ADXs, or CTV platforms.
• Proven case studies in scaling budgets within at least one major emerging market such as LATAM or SEA.
• A track record of working within or alongside programmatic and technical fraud detection functions.
Technical and Functional Skills
• Strong expertise in deep data analysis down to the Sub-publisher / Sub-ID level, with agility in eliminating toxic sub-sources while scaling top-performing placements.
• Sharp understanding of regional traffic anomalies, localized ad fraud variants, and performance arbitrage windows in emerging markets.
• Proficiency in DSP/ADX/CTV buying platforms, traffic quality tooling, and performance reporting frameworks.
Soft Skills
• Extremely resilient under high-stakes, live campaign management environments with the ability to act decisively under pressure.
• Highly collaborative with cross-functional teams including Mar-Tech, analytics, and finance, with clear and structured communication of performance outcomes.
• Self-directed and disciplined, with the ability to manage complexity and ambiguity across multiple markets and channels simultaneously.
Other Requirements
• Due to the remote nature of the role, you will need to access your personal device & laptop for work.
Benefits
What We Offer
As official partners of Newcastle United F.C., VT Markets aspire to break the ancient boundaries of traditional personal finance. Through a culture of transparent and objective performance management, we are in constant pursuit of excellence, individually and collectively. Here, collaboration and intrapreneurship is incentivized and we aim to empower everyone to understand their contribution to strategic business outcomes through their individualized roles. You can expect personal growth as we aim to lead this fast-growing industry alongside a global team of diverse cultures across over 15 countries.
Your Journey After Applying
• Screening interview with our talent acquisition partner
• Interview with your direct hiring manager
• Second interview with 2nd-level manager
关于我们
VT Markets 是一家屡获殊荣的多资产经纪商,受到全球160多个国家逾300万交易者的信赖,现有员工500人,并持续扩张中。公司于2015年成立,致力于让每个人都能轻松参与交易。VT Markets 提供强大的交易环境、超过1000种可交易品种、超低点差与极速执行。我们致力于提供卓越的客户服务,赋能现代交易者把握市场机遇。我们的平台支持随时随地交易,助力用户在财务自由的道路上稳步前行。
您在 VT Markets 的角色
作为非主流广告部的高级流量优化师,您将直接向增长营销部助理总监(Growth Marketing, Assistant Director)汇报,以远程方式在中国开展工作,并对拉美(LATAM)和东南亚(SEA)等核心全球拓展市场负责。在这一高级独立贡献者岗位上,您将作为非标准及长尾广告网络绩效的核心执行者,全面掌控从精细化子发布商优化到区域预算分配的完整执行链路。您将与 Mar-Tech 团队紧密协作,共同提升流量质量并保护真实获客成本,您的工作将直接推动 VT Markets 全球付费媒体引擎的增长与效率。
工作职责
• 在全球非标准长尾渠道(包括独立DSP、ADX及CTV网络)中执行精细化账户管理与优化,亲力亲为,深入运营。
• 负责针对拉美、东南亚等核心拓展区域的长尾流量池,进行预算分配、容量扩展及创意/定向快速变量测试。
• 与 Mar-Tech 团队协作,将常态化流量异常过滤和激进式子发布商优化机制制度化,规模化保护真实获客成本。
• 以「综合有效CPA(欺诈拦截后)」作为首要绩效北极星指标进行监控与汇报,确保对流量健康度结果负全责。
•…
Skills asked for
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