Senior Manager, Account Management

About this role

The Senior Manager, Account Management is responsible for leading, managing, and coaching a team of 3-5 Account Managers, as well as owning a key portfolio of accounts for the agency.

This includes ensuring successful delivery of digital marketing services across their team’s book of business - and managing the overall efficiency, revenue growth, strategic direction, and profitability for their portfolio of clients.

This position requires a strategic, innovative, and organized leader that can inspire teams and streamline efforts cross-functionally. This individual can identify solutions to complex business needs and manage client escalations to retain accounts and drive growth. The Senior Manager fosters collaboration, builds relationships, and achieves stakeholder buy-in, both internally and externally, to deliver satisfaction and value to 829’s clients.

What You'll Do

Lead, manage and coach 3-5 account managers of varying seniority, providing guidance, mentorship, and ongoing professional development. This includes:

- Leading weekly team meetings

- Encouraging a culture of teamwork, collaboration, and intellectual curiosity

- Running SWOT analyses

- Overseeing team projects that help improve the department’s operational efficiency

- Monitoring and reporting on team performance for CS leaders

- Supporting the team with client deliverables (including QBR presentations)

- Conducting individual weekly check-ins and reviews

- Providing clear feedback, and establishing goals and objectives

Directly own a portfolio of ~5-6 accounts. This includes:

- Serving as a strategic leader within the Account Management department, contributing extensive expertise in digital strategy and omnichannel marketing

- Staying up to date with the latest industry trends and best practices in account management and digital marketing

- Transforming brand strategies into digital experiences that captivate and engage audiences

- Developing and managing client relationships, serving as a strategic partner and trusted advisor

- Communicating 829’s value proposition, capabilities, and processes to help grow current and prospective accounts

- Overseeing and managing the strategy and execution of paid and organic campaigns (across search, social, display, email, content, design, and programmatic) to drive client satisfaction, retention, and growth

- Directing and managing daily workflow from strategy and development to execution, maintenance, and optimizations

- Leveraging experience in leading cross-functional teams/projects to ensure client needs are met and projects are delivered on time and within scope

- Demonstrated expertise in managing team and client utilization, optimizing resources, and ensuring efficient project planning within a digital marketing setting

- Reviewing client deliverables for quality, ensuring recommendations and work products are sound and viable

- Achieving KPIs for clients and demonstrating value externally through ongoing reporting and business reviews, providing data insights, predictive analysis, and strategic planning on a quarterly basis

- Assisting with generating new revenue from existing clients by upselling and cross-selling

- Implementing tools and processes for enhanced account management and providing comprehensive training for the team

What You'll Bring

- Bachelor's degree in business administration, marketing, or a related field

- 6+ years of experience in account management, preferably in a digital marketing agency

- A minimum of 2 years managing direct reports

- Exceptional leadership and communication skills, with the ability to lead and motivate cross-functional teams

- In-depth knowledge of digital marketing principles, including PPC, social media, SEO, email marketing, and content marketing (experience with PR is a plus)

- Proven experience managing key client relationships / key stakeholders and developing account growth strategies

- Ability to analyze data and develop insights to optimize campaign performance

- Ability to design analyses with extensive record-level datasets, encompassing advertising impressions, site visitation, and online and offline sales data. Demonstrated expertise in distilling complex insights into clear, logical, and defensible conclusions

- Ability to think strategically, execute effectively, and deliver high-quality work against tight deadlines

- Strong attention to detail and organizational skills

- Experience with client relationship management tools (such as Salesforce, HubSpot or Marketo) and experience in agile project management methodologies is a plus

Benefits and Perks We Provide

- Remote Workplace. You have the option to work at our office in Boston or remotely in one of these states: AZ, CA, CO, CT, FL, ID, IL, KY, ME, MD, MA, MI, MO, NV, NH, NJ, NY, NC, SC, OH, OK, PA, RI, TN, TX, UT, VT, VA.

- Paid Time Off. Receive generous paid vacation benefits that increase each year you’re with us, 14 Company Holidays, and Summer Fridays from Memorial Day through Labor Day.

- 401K + Match. 401K plan with 4% Safe Harbor employer match after one year of employment and financial literacy services provided through our retirement provider.

- Life Insurance Benefit. No-cost coverage to ensure peace of mind for your family.

- Short Term Disability Benefit. We've got you covered if you need to be OOO with an illness or injury that keeps you out of work.

- Healthcare. Choose from several competitive healthcare plans for you and your family with 80% employer coverage for all medical and dental premiums, 100% employer coverage for vision, and the option to participate in the FSA program.

- Commuter Benefits. Allocate pre-tax funds towards your commute to save up to 40% per year in transportation expenses.

- Continuing Education. Access to monthly team-led webinars, exclusive 829-cohort based learning, digital course platforms, and funding opportunities to attend…