Senior Digital Marketing & Creative Specialist (E-commerce & Multi-Brand)

About this role

Position : Senior Digital Marketing & Creative Specialist (E-commerce & Multi-Brand)
Client’s Name : ljoma glow
Company’s Website : https://ljomabeauty.com
Salary : PHP 87,000 - 130,000
Working Hours & Conditions : NZ Hours

ABOUT THE COMPANY:

The client is a premium skincare brand committed to creating science-backed, high-performance skincare products that combine clinically proven active ingredients with carefully selected formulations. The company believes that effective skincare should be simple, innovative, and results-driven, offering minimalist routines designed to address common skin concerns while promoting healthier, radiant skin.
With a strong focus on quality, education, and customer experience, they empower consumers to make informed skincare choices through ingredient-focused content and product education. The brand also embraces modern digital marketing, premium visual storytelling, and e-commerce to connect with customers and deliver a luxury skincare experience. By combining innovation, clean aesthetics, and effective formulations, the client continues to establish itself as a trusted and growing brand in the competitive beauty and skincare industry.
OVERVIEW:
We are seeking an experienced Senior Digital Marketing & Creative Specialist to become a dedicated extension of our New Zealand team. This is a hands-on role requiring someone who can confidently manage both the creative and performance marketing functions across multiple brands.
Initially, you will support two established New Zealand businesses, with the opportunity to expand into a third premium skincare brand as the business grows. Your time will be allocated across each business, with clear expectations and priorities.
This is not a junior marketing coordinator role—we're looking for someone who can think strategically, execute independently, analyse performance, and continually optimise campaigns to improve results.
Initially, you'll support two established New Zealand businesses, with the opportunity to expand into a third premium skincare brand as the business grows.
You will provide marketing support across:
A premium cookware and e-commerce business
A New Zealand insurance business
A premium skincare brand (future support)
Your time will be allocated across each business, with clear expectations and priorities, ensuring each business receives dedicated strategic and operational marketing support.
RESPONSIBILITIES:
Digital Advertising
Build, launch and manage META advertising campaigns (Facebook & Instagram)
Monitor campaign performance and optimise for ROAS, CPA, CTR and conversions
Conduct audience testing, A/B testing and creative testing
Recommend budget allocation and scaling opportunities
Produce clear monthly performance reports with actionable recommendations

Google Ads
Manage Google Ads campaigns including:
Search (SEM)
Performance Max (P-Max)
Optimise keywords, bidding strategies and budgets
Improve campaign performance and ROI
Monitor conversion tracking and reporting

Social Media Management
Manage both paid and organic content across:
Facebook
Instagram
LinkedIn
TikTok
Pinterest
Snapchat
Responsibilities include:
Content scheduling
Community engagement
Organic growth strategies
Campaign planning
Platform optimisation
Performance reporting

Email Marketing (Klaviyo)
Design professional EDMs
Build and schedule campaigns
Create customer segmentation
Develop automation workflows including:
Welcome Series
Cart Abandonment
Browse Abandonment
Post Purchase
Win Back Campaigns
Report on campaign performance and recommend improvements

Shopify Website Management
Update products and collections
Manage landing pages
Upload creative assets
Maintain promotions and campaigns
Assist with website merchandising
Ensure content is current and visually engaging

Graphic Design & Creative
Create high-quality creative assets for both print and digital, including:
Social media graphics
Paid advertising creatives
Website banners
Email graphics
Product marketing collateral
Brochures and flyers
Digital marketing assets for multiple brands
Applicants must provide a professional design portfolio showcasing previous work and brands they have supported.

AI & Marketing Technology
Leverage AI tools to improve efficiency and creativity, including:
Content creation
Ad copy generation
Image generation and editing
Workflow automation
Campaign ideation
Productivity improvements
Experience with tools such as ChatGPT, Claude, Midjourney, Canva AI, or similar is highly regarded.

Requirements
Essential Skills & Experience
META Advertising
Expert knowledge of Meta Business Suite and Ads Manager
Campaign creation, optimisation and reporting
Budget management
Performance analysis
Audience creation and retargeting
Google Ads
Strong SEM experience
Performance Max (P-Max) expertise
Campaign optimisation
Conversion tracking
Google Analytics familiarity
Klaviyo
Email design
Campaign management
Automation flows
Segmentation
Reporting
Shopify
Store management
Product updates
Landing page creation and optimisation
Promotions and merchandising
Content management
Social Media
Experience managing both paid and organic campaigns across:
Facebook
Instagram
LinkedIn
TikTok
Pinterest
Snapchat
Design
Adobe Creative Cloud is a must have:
Photoshop
Illustrator
InDesign
Strong graphic design skills
Adobe Creative Suite and/or Canva Pro
Excellent branding and layout capability
Strong understanding of creative for digital marketing
Ability to produce assets across multiple channels and business types

Ideal Candidate
We're looking for someone who:
Has 5+ years' experience in digital marketing and creative design.
Has managed multi-channel digital marketing campaigns across paid and organic platforms.
Has experience supporting e-commerce and/or consumer-facing businesses.
Is equally comfortable designing creative assets and analysing campaign performance.
Has advanced experience with META Ads, Google Ads, Klaviyo and Shopify and Adobe Creative…