Senior Data Scientist, Ad Platform

About this role

<div class="content-intro"><p><strong data-redactor-tag="strong">About NewsBreak</strong></p> <p>Founded in 2015, NewsBreak is the Content Intelligence platform shaping the future content economy. With over 40 million monthly active users, our flagship platform delivers highly personalized local news and information powered by advanced AI, recommendation systems, and adtech.</p> <p>Recognized by <em data-stringify-type="italic">Fast Company</em> as #32 on the Top Workplaces for Innovators, we're proud to be Great Place to Work® certified and home to a dynamic team of technologists, product innovators, and business leaders who are passionate about solving meaningful challenges at scale.</p> <p>Together, we reached unicorn status in 2021, and we remain committed to continuing this high-growth trajectory with the right team to fulfill our mission: building the infrastructure layer for content intelligence.</p> <p>If you’re inspired to dream big, innovate fast, and make a difference, we’d love to hear from you! For more information, visit <a class="c-link" href="http://www.newsbreak.com/about" target="_blank" data-stringify-link="http://www.newsbreak.com/about" data-sk="tooltip_parent">www.newsbreak.com/about</a></p></div><p><strong>About the role</strong></p> <p><span class="TextRun SCXW214149539 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW214149539 BCX0">We are </span><span class="NormalTextRun SCXW214149539 BCX0">seeking</span><span class="NormalTextRun SCXW214149539 BCX0"> a highly skilled and motivated Data Scientist to join our Ad Platform team. In this role, you will </span><span class="NormalTextRun SCXW214149539 BCX0">leverage</span><span class="NormalTextRun SCXW214149539 BCX0"> advanced analytics, machine learning, and statistical modeling to </span><span class="NormalTextRun SCXW214149539 BCX0">optimize</span><span class="NormalTextRun SCXW214149539 BCX0"> ad delivery, improve targeting, and enhance the overall advertising experience. You will work closely with cross-functional teams, including engineering, product, and sales, to drive data-driven decision-making and innovation within our ad platform.</span></span><span class="EOP SCXW214149539 BCX0" data-ccp-props="{"134233117":false,"134233118":false,"134245417":false,"335551550":0,"335551620":0,"335559738":240,"335559739":240}"> </span></p> <p><strong>Responsibilities</strong></p> <ul> <li><span data-contrast="auto">Analyze large-scale datasets to identify trends, inefficiencies, and opportunities for optimizing ad performance and revenue.</span><span data-ccp-props="{"134233117":false,"134233118":false,"134245417":false,"335551550":0,"335551620":0,"335559738":240,"335559739":240}"> </span></li> <li><span data-ccp-props="{"134233117":false,"134233118":false,"134245417":false,"335551550":0,"335551620":0,"335559738":240,"335559739":240}"><span class="TextRun SCXW180126487 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW180126487 BCX0">Design A/B experiments to evaluate and improve ad products, bidding strategies, and user engagement.</span></span><span class="EOP SCXW180126487 BCX0" data-ccp-props="{"134233117":false,"134233118":false,"134245417":false,"335551550":0,"335551620":0,"335559738":240,"335559739":240}"> </span></span></li> <li><span data-ccp-props="{"134233117":false,"134233118":false,"134245417":false,"335551550":0,"335551620":0,"335559738":240,"335559739":240}"><span class="EOP SCXW180126487 BCX0" data-ccp-props="{"134233117":false,"134233118":false,"134245417":false,"335551550":0,"335551620":0,"335559738":240,"335559739":240}"><span class="TextRun SCXW71892515 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW71892515 BCX0">Provide</span><span class="NormalTextRun SCXW71892515 BCX0"> actionable insights through data visualization, reporting, and dashboards.</span></span><span class="EOP SCXW71892515 BCX0" data-ccp-props="{"134233117":false,"134233118":false,"134245417":false,"335551550":0,"335551620":0,"335559738":240,"335559739":240}"> </span></span></span></li> <li><span…