Sales Development Representative (Remote, US)
Newsela · Remote - US · 2026-07-24
About this role
<p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>Why You'll Love This Role:&nbsp;</strong></span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">The Sales Development Representative (SDR) serves as the initial point of contact for prospective partners in the K-12 education space. This role specifically supports Every Day Labs (EDL) growth objectives by identifying, researching, and qualifying leads, serving as a critical pipeline builder for the EDL sales team.</span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">This is a fully remote role and an exciting opportunity to have an impact on student outcomes!&nbsp;</span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">This role does have a primary focus on accounts in Eastern and Central time zones. However, we are open to candidates based anywhere in the US who can work flexible hours to meet business and customer needs.</span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>What You'll Be Doing:</strong></span></p> <ul> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Drive high-volume outbound prospecting through strategic email cadences and targeted daily phone outreach to key school decision-makers, including administrators and instructional coaches.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Uncover and qualify district needs through consultative conversations, transitioning high-potential leads into qualified opportunities for the EDL Sales team.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Partner with a dedicated Account Executive (AE) to align on territory strategy, coordinate outreach, and book introductory meetings.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Collaborate within the Sales organization to inform strategy and processes that enhance overall sales performance.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Contribute to a highly supportive team environment, backed by robust sales training, enablement, marketing, and operations.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">As the initial point of contact with prospects, represent the future of education by empowering districts to boost student attendance rates.&nbsp;</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Gather market insights and feedback to influence and drive future product enhancements.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Review calls with the SDR team, share best practices, and iterate on outreach strategies, including crafting customized talk tracks.</span></li> </ul> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>About You:</strong></span></p> <ul> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">3+ years in K-12 education (as a teacher, administrator, managing school attendance, SIS, and compliance, or similar roles) <strong>OR</strong> 1+ year of inside sales experience (K-12 EdTech inside sales experience highly preferred), with a proven track record of engaging prospects to secure qualified meetings.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Firsthand experience navigating student data and attendance challenges, enabling you to guide high-level, credible conversations with school leaders highly preferred.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Ability to be a strategic thought partner to AEs, continuously researching and staying up-to-date on your region as a territory expert, tracking account activity, and managing thousands of school accounts across designated states.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Intellectually curious<strong> </strong>and<strong> </strong>eager to master EveryDay Labs' product, understanding how applied behavioral science drives family…
Skills asked for
- salesforce
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