Regional Marketing Manager - APAC

About this role

🌍 We’re making security suck less for developers. Security tools haven’t kept up with how software is built today. They interrupt teams, slow releases, and turn security into a bottleneck instead of a capability. We built Aikido to change that. Aikido builds developer-first security products that reduce real risk without getting in the way of shipping software. We focus on what actually matters and automate the rest. We’re taking on legacy security tools teams have been stuck with, and we’re winning. If you want to help us take market share and build products developers actually enjoy using, you’re in the right place. Founded in 2022 by third-time founders, Aikido has $85M in the bank and a long runway ahead. We’re building toward self-securing software. Join an all-star team. Take real ownership. Push boundaries. Build things that matter.

Now we're planting our flag in APAC, and we're looking for our first dedicated marketing hire in the region. You'll be a generalist: part field marketer, part demand gen, part brand ambassador, working hand-in-hand with our commercial team in APAC. The job is to get Aikido known and trusted by developers and security teams across the region, and turn that awareness into pipeline. There's no playbook yet. You'll write it.

Responsibilities Own and execute Aikido's field marketing strategy across the APAC region

Plan and run high-impact events that generate qualified pipeline and brand awareness

Coordinate event logistics, speakers, content, and sales follow-up from start to finish

Work closely with the commercial team to deliver regional campaigns that drive growth

Localize global campaigns, messaging, and content for diverse APAC markets

Build strong relationships with developer communities, partners, and security ecosystems

Represent Aikido at key industry events while bringing market insights back to the team

5+ years of experience in B2B marketing, with meaningful time spent in field marketing, demand gen, or regional marketing roles

Based in Singapore (or willing to relocate)

Experience in developer tools, cybersecurity, or SaaS. You understand how developers and security teams think

Proven track record of running events and programs that generate real pipeline

Comfortable being a generalist: you can run an event on Monday, write localized ad copy on Tuesday, and brief a partner on Wednesday

Fluent in English; additional Asian language(s) a strong plus

You're a self-starter who doesn't wait for a complete brief before taking action

Bonus points for: Existing network in the APAC developer or security community

Experience being the first regional marketing hire somewhere

Familiarity with AppSec, DevSecOps, or compliance

Japanese, Mandarin, Korean or Hindi language skills

What can you expect High ownership and high impact. You're building the APAC marketing motion from scratch

A company that ships fast, makes decisions quickly, and cuts through bureaucracy

Budget to do things right, and trust to figure out the best way to spend it

Competitive salary package

Flexible working hours and hybrid setup out of our Singapore office (with regular travel across the region)

Regular company offsites to connect with the global team

We value competencies above all. The qualities of our people are what count, irrespective of gender, religion, ethnic origin, age, sexual orientation, or disability.