Project Manager, Category

About this role

At TerrAscend, we don’t just grow cannabis — we grow possibility. Whether it's cultivating top-tier flower, supporting patients with trusted therapies, or crafting premium products for adult use, we’re here to elevate lives. As a trailblazer in the cannabis industry, our roots run deep and our sights are set high. If you're ready to shape the future of cannabis with a team that believes in quality, care, and community — let’s grow together.
The role of the Project Manager, Category is to lead commercialization and portfolio execution for the flower and pre-rolls categories across markets, ensuring products move from concept to launch with clear ownership, disciplined timelines, and strong cross-functional alignment. This role serves as the central project driver for category initiatives, connecting cultivation, operations, commercial, and retail partners to support timely launches, proactive issue resolution, and consistent post-launch follow-through.

Responsibilities

• Build and maintain detailed project plans for flower and pre-rolls initiatives, including new products, strain rotations, pack and bud size updates, line extensions, and discontinuations.​

• Coordinate inputs and deliverables across cultivation, post-harvest, R&D, manufacturing, procurement, quality, regulatory, supply chain, wholesale and retail teams.​

• Track category-specific risks such as biomass availability, third-party procurement, potency, flavor profiles, packaging lead times, compliance review and state-specific label requirements.​

• Support launch readiness by confirming timing, inventory, training materials, sell-in assets, and retail execution needs.​

• Maintain documentation for decisions, approvals, dependencies, changes in scope, delays and other key project milestones.​

• Report progress, blockers, and mitigation plans to the Director of Portfolio Operations and key stakeholders.​

• Own executional readiness and milestone completion for flower and pre-rolls projects, ensuring timelines, trackers, launch checklists, and handoffs are accurate and current.

• Maintain clear communication flow across teams, rapidly escalate issues, and document changes in scope, root cause, ownership, and mitigation plans.

• Drive on time launches and change implementations by reducing delays caused by missing inputs, late approvals, poor coordination, or unclear process steps.

• Improve issue resolution, handoff quality, project visibility, and stakeholder confidence through consistent follow-up and cross-functional coordination.

• Other duties as assigned.

Qualifications & Experience

• Bachelor’s degree in Business, Marketing, Operations, Supply Chain, or a related field preferred; equivalent experience in category management, project management, commercialization, or operations may be considered.

• 4-7 years of experience in category management, project management, product commercialization, operations, or cross-functional program execution, preferably in cannabis, CPG, retail, agriculture, or another regulated industry.

• Demonstrated ability to manage complex projects from concept through launch, including timelines, milestones, dependencies, risks, approvals, and post-launch follow-through.

• Strong cross-functional leadership skills with the ability to coordinate inputs, drive accountability, and maintain alignment across cultivation, operations, commercial, retail, compliance, and supply chain partners.

• Experience supporting product launches, assortment changes, packaging updates, inventory readiness, or go-to-market execution across multiple markets or business units.

• Strong organizational skills and attention to detail, with the ability to maintain accurate trackers, project plans, launch checklists, and decision documentation.

• Ability to identify risks, escalate issues appropriately, recommend mitigation plans, and keep projects moving despite competing priorities or changing requirements.

• Strong written and verbal communication skills, including the ability to summarize project status, blockers, decisions, and next steps for leadership and cross-functional stakeholders.

• Comfortable working in a fast-paced, evolving environment with shifting priorities, tight timelines, and a high degree of ambiguity.

• Proficiency with Microsoft Office tools; experience with project management platforms, reporting tools, ERP systems, or inventory/category planning systems preferred.

• Background Check Required

Perks Rolled Just for You (for Benefits-Eligible Roles)

- Comprehensive Health Coverage – Medical, dental, vision, and prescription plans available for employees and their dependents.

- Mental Health & Wellness Support – Access to the AI-powered Sabender platform, confidential counseling and life coaching through PAS, nutrition coaching, and discounts at Husk Fitness.

- Flexible Paid Time Off (PTO) – Generous PTO to support work–life balance (availability may vary by state—ask your recruiter for details).

- Employee Assistance Program (EAP) – Free, confidential support for mental health, financial planning, legal matters, and more.

- Paid Parental Leave – Dedicated time to rest, recharge, and care for your growing family.

- 401(k) with Company Match – Save for the future with a 4% company match and immediate vesting.

- Pet Insurance – Affordable coverage options to keep your pets healthy.

- Employee Discounts – Exclusive savings at any of TerrAscend’s 39+ dispensary locations.

- Recognition Program – Earn points through peer-to-peer recognition and redeem for Amazon rewards or gift cards.

- Disability & Life Insurance – Company-paid protection for life’s unexpected moments.
*** Background Check Requirement ***
As a condition of employment, a complete background investigation will be conducted based on the rules of the specific State in which the employee is hired. Typically, the state investigative process includes a state and federal background check.
EEO Statement
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