Product Manager - Website Building

About this role

About Nexcess

Nexcess provides specialty cloud solutions for organizations where performance and compliance have to coexist. We serve businesses worldwide, from agencies scaling client sites to enterprises running mission-critical operations. We've built our reputation on deep technical expertise and genuine partnership with every client we work with. Behind every environment we manage is a team of people who take the craft seriously and keep showing up when it matters.

Compensation: The compensation range for this position is between $70k-$80k in the US and £45k-£65k in the UK depending on location and experience.

Overview

The Product Manager - Digital Software will support the development and improvement of website-building products, including WordPress themes, blocks, patterns, and templates. The role is responsible for assigned product discovery, requirements, prioritization, delivery, and ongoing evaluation.

The position requires practical website-building experience and the ability to translate client needs and product opportunities into clear, actionable work. Product strategy and overall roadmap direction are established by senior product leadership, with the Product Manager contributing client, market, and product insights to inform those decisions.

The Product Manager will collaborate with Engineering, Design, Support, Marketing, Product, and other stakeholders to deliver product improvements within established priorities, processes, and delegated authority.

Responsibilities

Product Planning and Delivery

• Lead discovery, definition, and delivery of assigned product features and improvements across themes, blocks, patterns, templates, and related website-building capabilities.

• Develop clear product requirements, user stories, acceptance criteria, and supporting documentation.

• Maintain and prioritize the product backlog for assigned areas based on client needs, product strategy, available resources, and business priorities.

• Break complex or ambiguous problems into clear, actionable deliverables and identify key questions, dependencies, and risks.

• Contribute client and market insights, options, and recommendations to roadmap and planning discussions.

Product and Domain Knowledge

• Develop and maintain working knowledge of WordPress, including the block editor, patterns, templates, themes, and site-wide design settings.

• Use the products directly to understand client workflows, usability considerations, and areas for improvement.

• Monitor relevant competitive and industry developments and incorporate applicable insights into product decisions.

• Consider factors such as performance, responsive design, accessibility, compatibility, and potential client impact when evaluating product changes.

Client Discovery and Research

• Gather client insights from support interactions, community discussions, reviews, feature requests, client conversations, and product data.

• Participate in client interviews, usability testing, feedback sessions, prototypes, beta programs, and other validation activities as appropriate.

• Identify recurring client needs and use evidence to inform product recommendations and priorities.

Product Development and Release

• Collaborate with Engineering and Design throughout development to clarify requirements, resolve questions, and maintain alignment.

• Participate in relevant planning, refinement, review, and retrospective activities.

• Support release readiness, including acceptance testing, compatibility considerations, documentation, release notes, and support communications.

• Evaluate product performance after release and recommend improvements based on available data and client feedback.

Commercial and Product Performance

• Develop an understanding of relevant product business models, including pricing, packaging, renewals, and free and paid offerings.

• Consider client and business impact when evaluating and prioritizing product opportunities.

• Support pricing, packaging, go-to-market, and product launch activities led by senior product and marketing teams.

• Monitor relevant product KPIs, such as adoption, activation, conversion, retention, support contacts, and client satisfaction.

• Support product instrumentation and reporting and use available data to inform product decisions.

Client and Community Engagement

• Maintain awareness of client needs through regular engagement with support channels, community forums, and other client feedback sources.

• Consider the needs of different client groups, including individual site builders, professional designers, agencies, and other users.

• Monitor relevant WordPress and web-development developments that may affect the products.

• Participate in appropriate industry and community forums and represent the company professionally in accordance with applicable company policies and communications guidelines.

Professional Development

• Develop product management capabilities in areas such as client discovery, prioritization, written communication, data analysis, and commercial decision-making.

• Seek and incorporate feedback to improve product knowledge, effectiveness, and decision-making.

• Demonstrate increasing proficiency and responsibility as experience and capability develop.

• Perform other related duties as assigned based on organizational and business needs.

What Success Looks Like

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Product Delivery: Assigned work is clearly defined, appropriately prioritized, and effectively delivered in collaboration with cross-functional teams.

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client Insight: client feedback and product data are consistently incorporated into product decisions.

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Product Knowledge: Demonstrates a working understanding of WordPress, website building, and the client experience.

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Clear Communication: Requirements, priorities, recommendations, and decisions are communicated effectively to technical and non-technical stakeholders.

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Product Impact: Product improvements contribute…