PR & Digital Marketing Associate

About this role

Role Overview TradeInt is a global trade intelligence and data platform serving traders, manufacturers, financial institutions, and logistics companies. We are looking for a PR & Digital Marketing Associate to support brand visibility, industry outreach, andprofessional engagement across global markets. The role focuses on LinkedIn outreach, PR exposure, digital campaigns, and professional network development within the international trade ecosystem. Key Responsibilities 1. PR & Brand Exposure Support PR initiatives to increase visibility of TradeInt across media, industry communities, and professional networks Draft press releases, announcements, and company updates Identify and reach out to media outlets, trade associations, and industry publications Assist in preparing materials for partnership announcements and collaborations 2. LinkedIn Outreach & Network Development Manage LinkedIn outreach campaigns targeting: Importers & exporters Trade finance professionals Logistics providers Supply chain executives

Research and identify relevant professionals for engagement Send personalized outreach messages and manage follow-ups Support lead qualification and CRM logging 3. Digital Marketing Support Assist with content distribution across LinkedIn and other platforms Create simple visual assets using Canva Support campaigns related to: Product announcements Data insights Industry reports

Track engagement metrics and report campaign performance 4. Event & Community Engagement Assist with organizing: Online webinars Industry networking events Professional roundtables

Coordinate invitations and outreach to participants Support post-event follow-up communications 5. CRM & Data Management Use HubSpot or CRM tools to: Track contacts and outreach activities Maintain contact databases Record campaign interactions

Ensure outreach pipelines remain organized and updated Requirements Education Bachelor’s degree from a recognized university. Skills Strong written and verbal communication Ability to engage professionally with international audiences Familiarity with LinkedIn outreach and professional networking Basic marketing design ability using Canva Experience with HubSpot or CRM tools Languages Proficiency in Spanish and French is a plus, as the role involves supporting business development in the Spanish and French market. Key Traits Proactive communicator Organized and detail-oriented Comfortable engaging senior professionals Curious and fast learner International mindset What You Will Gain Exposure to the global trade intelligence industry Opportunity to build a strong international professional network Hands-on experience in PR, digital marketing, and B2B outreach Work with teams across Singapore, Vietnam, and international markets