Outbound Sales Development Representative

About this role

Outbound Sales Development Representative – Remote Position Type: Full-Time, Remote Working Hours: U.S. Business Hours About the Role At Pavago, one of our clients is hiring a highly driven and results-oriented Outbound Sales Development Representative (SDR) to help build and scale their outbound sales function. This is not a lead-following role. You’ll be responsible for building your own prospect lists, executing multi-channel outbound campaigns, booking qualified meetings, and maintaining a healthy sales pipeline. Success in this role comes from proactively creating opportunities through cold calling, cold emailing, and LinkedIn outreach—not waiting for inbound leads. If you’re competitive, resilient, and thrive on opening doors with decision-makers, this role offers significant growth potential within a fast-growing marketing agency serving the home services industry. What You’ll Own Outbound Prospecting & Lead Generation

Execute high-volume outbound prospecting through:

Cold calls

Cold emails

LinkedIn outreach

Identify and engage decision-makers within target companies.

Build and maintain your own prospecting lists using sales tools and research.

Generate qualified opportunities for the closing team.

Maintain consistent daily outreach activity across multiple channels.

Appointment Setting & Pipeline Development

Book qualified meetings with prospective clients.

Qualify prospects using established criteria before scheduling appointments.

Improve meeting attendance through effective follow-up and communication.

Maintain a healthy pipeline of opportunities.

Partner closely with Account Executives to ensure smooth handoffs.

Objection Handling & Sales Execution

Handle objections confidently and professionally.

Navigate gatekeepers and decision-makers effectively.

Build rapport and communicate value quickly.

Continuously improve scripts, messaging, and outreach strategies.

Test new approaches to increase conversion rates.

CRM & Sales Operations

Maintain accurate CRM records and pipeline updates.

Log call notes, outreach activities, and follow-up tasks.

Track opportunity stages and sales activity.

Ensure CRM hygiene and reporting accuracy.

Reporting & Performance

Report daily and weekly outreach activity.

Track meetings booked and pipeline performance.

Monitor key sales metrics and identify improvement opportunities.

Take ownership of personal performance and quota attainment.

What Success Looks Like

Consistently books qualified meetings.

Maintains high outbound activity across multiple channels.

Achieves strong meeting attendance rates.

Generates a predictable pipeline of sales opportunities.

Maintains clean CRM records and accurate reporting.

Contributes directly to business growth through outbound sales.

What Makes You a Strong Fit

You genuinely enjoy outbound prospecting.

You’re motivated by competition and measurable goals.

You thrive on opening conversations with new prospects.

You remain persistent and positive after rejection.

You take ownership of your performance without constant supervision.

You continuously improve your outreach strategy based on results.

Required Experience & Skills Experience

Proven experience as:

Sales Development Representative (SDR)

Appointment Setter

Business Development Representative (BDR)

Outbound Sales Representative

Demonstrated success achieving or exceeding outbound sales targets.

Experience executing multi-channel outbound prospecting through:

Cold calling

Cold emailing

LinkedIn outreach

Strong objection-handling and prospecting skills.

Proven ability to book qualified meetings with decision-makers.

Experience maintaining CRM accuracy and managing pipelines.

Excellent written and spoken English communication skills.

Strong organizational and time-management abilities.

Ability to work independently with minimal supervision.

Ability to provide measurable performance metrics such as:

Meetings booked

Show-up rates

Call volume

Conversion rates

Quota attainment

Nice to Have

Experience selling to U.S.-based clients.

Background in:

B2B sales

Marketing services

Agency sales

Experience selling into the home services industry.

Experience using:

Salesforce

HubSpot

Similar CRM platforms

Familiarity with:

CloudTalk

Aircall

Similar dialers

Experience using LinkedIn Sales Navigator.

Exposure to AI tools, SaaS, or startup environments.

Tech Stack

Salesforce

HubSpot

LinkedIn Sales Navigator

CloudTalk

Aircall

Google Workspace

Microsoft Office

AI productivity tools (ChatGPT or similar)

What a Typical Day Looks Like

Review your pipeline and prioritize follow-ups.

Conduct cold calls and outbound prospecting.

Send personalized cold emails and LinkedIn messages.

Qualify prospects and overcome objections.

Schedule meetings for the sales team.

Update CRM records and pipeline stages.

Review outreach metrics and refine messaging.

Collaborate with the closing team to ensure smooth handoffs.

In short: You’ll build pipeline from scratch by prospecting, qualifying decision-makers, booking meetings, and creating consistent outbound opportunities that drive business growth. Key Metrics for Success (KPIs)

Outbound calls completed.

Cold emails and LinkedIn outreach activity.

Qualified meetings booked.

Meeting attendance (show-up) rate.

Lead-to-meeting conversion rate.

Pipeline growth and opportunity creation.

CRM accuracy and activity tracking.

Quota attainment.

Why This Role Stands Out

High ownership over outbound sales and pipeline generation.

Opportunity to shape and grow the outbound sales function.

Direct impact on company revenue and growth.

Fully remote work environment.

Performance-driven culture with significant career advancement opportunities.

Career progression into:

Senior SDR

Business Development Manager

Account Executive

Sales Manager

Interview Process

Application Review

Spark Hire Intro Video (3–5 minutes)

Client Interview

Offer &…