Marketing Officer (Multimedia Design | Content Creation | AI Applications)

About this role

• Create and design engaging visual content for online and offline marketing campaigns, including graphics, posters, EDMs, social media creatives and promotional materials

• Produce multimedia content including graphics, motion graphics, short-form videos, reels and animations for marketing campaigns and brand promotion

• Utilize and explore AI-powered creative tools to enhance content creation efficiency, visual design and marketing effectiveness

• Manage and maintain corporate social media platforms including Facebook, Instagram, YouTube, Xiaohongshu and other digital channels

• Develop creative content ideas, storyboards, video scripts and copywriting to enhance audience engagement and brand awareness

• Participate in photo shooting, video production, editing and post-production processes

• Monitor social media trends, emerging digital content formats and AI technologies, and proactively recommend innovative ideas

• Collaborate with internal teams and external vendors to ensure timely delivery of marketing materials and campaigns

• Support online advertising initiatives through Meta, Google and Xiaohongshu platforms

• Assist in organizing online and offline marketing activities, exhibitions and promotional events

• Perform ad hoc projects and duties as assigned
Requirements

• Higher Diploma or above in Multimedia Design, Graphic Design, Creative Media, Digital Marketing, Communication, Journalism, or equivalent qualifications at HKQF level 4

• Minimum 2 years of experience in multimedia design, content creation, social media marketing or related fields

• Proficient in Adobe Creative Suite, such as Photoshop, Illustrator, Premiere Pro and After Effects

• Hands-on experience in graphics design, video shooting, video editing, motion graphics and digital content production

• Proficient in AI creative tools such as ChatGPT, Adobe Firefly, or equivalent is highly preferred

• Portfolio showcasing graphic design, motion graphics, video production and social media content is required

• Familiar with current social media trends, short-video ecosystems and content marketing strategies

• Creative, proactive and passionate about visual storytelling and digital content innovation

• Strong communication and project management skills with the ability to manage multiple projects simultaneously

• Good command of written and spoken English and Chinese

• Immediately available is highly preferred
Benefits

• Attractive remuneration package

• Career progression opportunities

• Discretionary performance bonus

• Medical & Dental insurance

• Birthday leave

• Anniversary leave

• Study leave

• Study subsidy scheme

• Employee property loan / personal loan scheme

• Numerous other staff benefits