HubSpot Email Marketing Specialist

About this role

HubSpot Email Marketing Specialist / Developer

Location: Remote – Latin America

Job Type: Full-Time

Experience: 3+ years

Language: English proficiency required

About the Role

We are looking for an experienced HubSpot Email Marketing Specialist / Developer to build, QA, deploy, and optimize high-performing marketing emails in HubSpot.

This is a hands-on, execution-focused role for someone who combines strong email marketing knowledge with technical expertise in HubSpot, HTML/CSS, and HubL.

You will work closely with marketing, design, and content teams to transform campaign briefs into responsive, personalized, and high-performing email experiences.

Key Responsibilities

• Build and configure marketing emails in HubSpot Marketing Hub using both the drag-and-drop editor and custom HTML/HubL templates.

• Create and maintain reusable, modular email templates and custom modules.

• Implement personalization tokens, smart content, dynamic modules, and audience segmentation.

• Build responsive HTML emails for HubSpot and third-party email sends.

• Set up and QA one-time campaigns, nurture sequences, and automated workflows.

• Test emails across Gmail, Outlook, Apple Mail, mobile devices, and other major email clients.

• Perform complete pre-send QA, including links, UTMs, personalization, rendering, accessibility, and spam checks.

• Create and manage A/B tests for subject lines, CTAs, layouts, preview text, and send times.

• Monitor email deliverability, bounce rates, spam complaints, engagement, and sender reputation.

• Track email performance through HubSpot dashboards and prepare weekly/monthly reports.

• Use HubSpot AI tools, including Breeze, to improve production efficiency and campaign optimization.

• Maintain documentation and best practices around templates, testing, audience segments, and campaign performance.

Required Qualifications

•
3+ years of hands-on experience building and deploying marketing emails in HubSpot Marketing Hub.

• Strong experience with HubSpot's email builder, custom modules, and HubL templating language.

• Working knowledge of HTML and CSS for email, including inline styling and table-based layouts.

• Experience building responsive emails that render correctly across Outlook, Gmail, Apple Mail, and mobile devices.

• Experience with HubSpot workflows, lists, lifecycle stages, personalization, and contact properties.

• Strong understanding of email QA and testing processes.

• Experience with A/B testing and interpreting email performance data.

• Strong attention to detail and ability to manage multiple campaigns simultaneously.

• Strong written and verbal English communication skills.

Preferred Qualifications

• HubSpot Marketing Software and/or Email Marketing certifications.

• Experience with Litmus, Email on Acid, or similar QA tools.

• Understanding of email deliverability, including SPF, DKIM, DMARC, list hygiene, and sender reputation.

• Experience integrating HubSpot with Salesforce, Zapier, Make, or other platforms.

• Knowledge of accessibility standards for email.

• Basic experience with Figma or Adobe Creative Suite.

What We're Looking For

We're looking for someone who is technically strong, detail-oriented, and comfortable owning the email production process from build through deployment and reporting.

• If you enjoy creating polished email experiences, troubleshooting HTML, working inside HubSpot, and continuously improving campaign performance, we'd love to hear from you.

Originally posted on Himalayas