Head of Marketing

About this role

ABOUT MATTER

Matter Intelligence is building a first-of-its-kind physical intelligence company at the intersection of advanced sensor hardware, AI, and compute. Our team of former NASA, JPL, Palantir, and Google leaders are developing next-generation airborne and spaceborne sensing systems and the intelligence products that turn those observations into detailed understanding of the physical world.

We are looking for the person who will make the world understand why that matters.

THE ROLE

Matter is hiring a Head of Marketing & Communications to own how the company—and the people building it—show up in the world.

This is not a traditional corporate marketing job. We are looking for someone who can build a brand people want to be associated with. Someone who can make an obscure technical breakthrough feel inevitable, make the right engineer want to quit their job and join Matter, make an investor feel like they are discovering the next great company before everyone else does, and make the technology community pay attention every time Matter has something to say.

You will own Matter's brand, communications, content, social media, PR, executive presence, events, website, and broader cultural footprint. You will work directly with the CEO and leadership team to decide what stories Matter tells, how we tell them, where we tell them, and who needs to hear them.

Most importantly, you need taste. You should have strong instincts about what is interesting, what looks good, what sounds intelligent, what feels forced, and what will actually resonate with the kinds of people Matter wants to attract and the cultural moment we’re in.

You will be expected to move quickly, create from nothing, and produce results without waiting for someone to hand you a playbook.

WHAT YOU'LL OWN

BUILD THE MATTER BRAND

Own and continually sharpen Matter's identity, voice, visual language, and position in the market.

Make Matter feel like one of the most ambitious, technically credible, and culturally interesting companies being built.

Guide the creative direction behind everything we put into the world—from our website and launch materials to recruiting collateral, photography, videos, presentations, merchandise, events, and physical spaces.

Maintain an exceptionally high bar for quality. Matter should never look or sound like a generic aerospace company, defense contractor, AI startup, or corporate marketing department.

Build a team of designers, photographers, filmmakers, web developers, agencies, and other creative vendors when necessary—but be capable of doing a surprising amount yourself.

MAKE MATTER IMPOSSIBLE TO IGNORE

Own Matter's presence across X, LinkedIn, and emerging platforms

Develop a social strategy that materially grows Matter's audience and creates sustained interest around what we are building.

Turn engineering milestones, flight tests, satellite development, technical discoveries, company culture, customer work, and the people behind Matter into compelling stories.

Create moments people want to talk about, share, and be part of.

Build anticipation around launches and milestones rather than simply announcing them after they happen.

Know when Matter should participate in a conversation, when we should create the conversation, and when we should stay quiet.

The goal isn't "engagement." The goal is to create genuine gravity around Matter and grow mindshare with key audiences.

BUILD THE CEO INTO A RECOGNIZED TECHNOLOGY VOICE

Own and dramatically expand the CEO's external presence.

Develop his voice and content across X and LinkedIn and help establish him as a respected, interesting, and recognizable voice across deep tech, AI, space, hardware, and venture-backed technology.

Ghostwrite posts, essays, threads, commentary, talks, and other content while preserving an authentic voice.

Create opportunities for him to appear on the right podcasts, stages, panels, dinners, salons, conferences, and private gatherings.

Know which rooms matter—and find a way to get Matter into them.

Build relationships with podcast hosts, conference organizers, founders, investors, journalists, researchers, creators, and other influential members of the technology ecosystem.

You should think beyond traditional PR. Your job is to help create an aura around the founder and company that compounds over time.

OWN PRESS AND NARRATIVE

Build relationships with journalists, editors, publications, newsletters, and other media covering technology, AI, aerospace, defense, science, and startups.

Generate meaningful earned media for Matter.

Develop stories journalists actually want to write rather than simply sending press releases.

Understand how news cycles work and recognize opportunities to put Matter into relevant conversations.

Create launch strategies around major technical and company milestones.

Know when to pitch an exclusive, when to build momentum through social, when to embargo a story, when to provide background, and when to let the technology speak for itself.

Develop Matter's broader narrative and ensure that our message remains consistent as the company expands across markets and products.

TURN DEEP TECHNOLOGY INTO GREAT STORIES

You need to be an exceptional writer.

Matter is building complicated things. You should be capable of sitting with an optical engineer, AI researcher, satellite engineer, or customer, understanding what is genuinely interesting about their work, and translating it into something intelligent people actually want to read.

Own Matter's long-form editorial platform and blog.

Develop technical explainers, essays, company announcements, opinion pieces, founder communications, product stories, interviews, launch content, and behind-the-scenes engineering stories.

Ghostwrite for executives, engineers, researchers, and other members of the team.

Use LLMs aggressively where they make you faster—but have enough writing ability and judgment that the final product…