Head of Ecommerce - THG Nutrition | Myprotein

About this role

About THG

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.

Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.

From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.

With us, you’ll go further, faster. What are you waiting for?

Role: Head of Ecommerce

Area: Myprotein UK

Reporting: Managing Director Myprotein UK

Location: THG ICON 1, 7-9 Sunbank Lane

Life at THG Nutrition

THG Nutrition is home to some of the world’s most trusted and best-loved wellbeing and nutrition brands, including Myprotein, the world’s largest online sports nutrition brand, alongside Myvegan, Myvitamins and MP Activewear.Our brands and people exist to break boundaries — to power and empower those who want more. We move fast, challenge convention, and back ourselves to win. These values shape how we work every day.

About the role:

We are seeking an ambitious, commercially driven, and data-focused Head of Ecommerce to lead the online trading strategy and digital growth of Myprotein UK. This role will be responsible for driving revenue growth, optimizing customer experience, and leading ecommerce performance across our direct-to-consumer channels.

As Head of Ecommerce, you will own the end-to-end digital trading strategy, working cross-functionally with marketing, CRM, product, analytics, technology, and operations teams to deliver exceptional customer journeys while accelerating commercial performance.

This is a high-impact leadership role for someone passionate about digital retail, customer acquisition, conversion optimization, retention strategy, and scaling a world-class ecommerce business.

Key Responsibilities

Ecommerce Strategy & Commercial Growth

• Develop and execute the UK ecommerce strategy aligned with overall business growth objectives.

• Own online revenue, profit performance, and commercial KPIs across all digital sales channels.

• Drive sustainable year-on-year growth through customer acquisition, retention, and basket value optimization.

• Identify new ecommerce opportunities, promotional strategies, and product merchandising initiatives to maximize revenue.

Digital Trading & Website Performance

• Manage day-to-day online trading operations and website performance.

• Lead trading calendar planning including campaigns, promotions, seasonal launches, and product drops.

• Optimize website conversion rate through continuous A/B testing, landing page improvements, and UX enhancements.

• Ensure best-in-class customer journey from product discovery through checkout.

Customer Experience & Conversion Optimization