Head of Content & Brand

About this role

Fitt Talent Partners is a specialized recruitment firm working with top health and wellness companies.

We're hiring a Head of Content & Brand to lead the content and brand engine behind Paul Saladino, MD.

JOB DESCRIPTION

We're hiring a Head of Content & Brand to lead our content and brand engine. This is a senior leadership role: you own content and brand strategy across the ecosystem, set the creative and editorial standard, and lead the channel-specific resources that bring it to life — our short-form team and our YouTube / long-form team. You are accountable for what we publish, how consistently we publish it, and how it performs.

You are not the person posting every caption — you are the person who builds the system, leads the people inside it, and protects the brand. Equal parts strategist, operator, and editor-in-chief.

RESPONSIBILITIES

- Own content and brand strategy across short-form, long-form, and emerging channels

- Lead and manage the channel-specific resources — the short-form team and the YouTube / long-form team

- Be the guardian of our voice, tone, and brand standard across everything we publish

- Translate our ideas and the brand's mission into a clear, prioritized content roadmap

- Build and own the systems, calendars, and workflows that keep the engine running without "push"

- Own performance, growth, and reporting — and turn insights into the next content bets

- Develop the team: set expectations, give direct feedback, and raise the bar on quality

QUALIFICATIONS

- You've led content or creative teams and owned outcomes, not just tasks for a personal brand

- You think in systems and strategy — clarity and structure excite you

- You've managed content calendars, editors, and publishing pipelines at scale

- Strong editorial and creative judgment — you know what makes content work

- Strong writing fundamentals, especially concise, punchy hooks and captions

- Analytical — you track, measure, and optimize output against goals

- Comfortable giving and receiving clear, direct feedback as a leader

- Thrive in a fast-moving environment with shifting priorities

- Personal alignment with animal-based / functional health principles