Group Account Director, B2B

About this role

The Role

Wpromote is looking for a Group Account Director to lead the growth, retention, and strategic direction of some of our largest B2B client relationships. You will serve as a senior strategic partner to clients, bringing deep experience in digital marketing, lead generation, and customer acquisition across long sales cycles and multi-stakeholder buying journeys.

Reporting into the Head of B2B Client Delivery, you will oversee a portfolio of complex B2B accounts while guiding the account teams responsible for their success. You will develop trusted relationships with senior client stakeholders, translate business and marketing objectives into integrated strategies, and ensure Wpromote delivers measurable value across every engagement. This role will also be responsible for identifying organic growth opportunities, managing account health and profitability, and developing account leaders across SaaS, professional services, and enterprise clients.

We offer:
-Remote-first culture
-Unlimited PTO
-Extended Holiday break (Winter)
-Flexible schedules
-100% paid parental leave
-401(k) matching
-Medical, Dental, Vision, Life, Pet Insurance
-Sponsored life insurance
-Short Term Disability insurance and additional voluntary insurance
-Annual Class Pass credits and more!
The anticipated annual salary for this role will range from $140,000 - $165,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys. Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits (listed above).

*This position may be performed remotely in most states within the US, with some exclusions

**While this role offers the flexibility to work remotely, we have office hubs in Los Angeles and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!

***This position is not eligible for immigration sponsorship

Important Notice: Beware of Job Scams

Wpromote recruiting communications will only be sent through our official channels via email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.
You Will Be

• Serving as the senior relationship leader and escalation point across a portfolio of complex B2B client accounts

• Building trusted partnerships with VP and C-suite client stakeholders and advising them on business, marketing, and growth priorities

• Overseeing the growth, retention, strategic direction, and overall health of assigned client relationships

• Identifying and advancing organic growth opportunities across existing accounts while supporting broader new business efforts

• Developing a deep understanding of each client’s business, category, market, buying committee, competitive landscape, and ideal customer profile (ICP)

• Bringing strategic and innovative ideas to client engagements by partnering with Wpromote specialists and applying a strong understanding of cross-channel marketing dynamics

• Guiding the development of integrated, full-funnel marketing strategies across channels such as Paid Search, Organic Search, Paid Social, Programmatic, YouTube, Email, and Content

• Overseeing all aspects of client statements of work, including deliverables, renewals, scope changes, and change orders

• Leading executive-level client meetings, quarterly business reviews, annual planning sessions, and other strategic conversations

• Interpreting data from analytics, CRM, and marketing automation platforms such as GA4, Salesforce, 6sense, Demandbase, Marketo, Pardot, and HubSpot to assess performance and identify opportunities to drive pipeline and revenue growth

• Ensuring marketing strategies align with client goals, sales priorities, and measurable business outcomes

• Managing the financial health and profitability of assigned accounts, including staffing, resource allocation, agency hours, forecasting, and scope management

• Collaborating with Strategy, Creative, Media, Analytics, and Martech teams to deliver cohesive campaigns that generate qualified pipeline and measurable revenue impact

• Providing strategic oversight and quality control across client deliverables

• Anticipating account risks and developing proactive plans to protect client relationships, retention, and business performance

• Leading, developing, and motivating Account Directors and other account team members while fostering collaboration, accountability, and continued growth

• Helping improve account management processes, standards, and best practices across Wpromote’s B2B practice

You Must Have

• 10-12+ years experience managing client relationships across SaaS, professional services, or other complex solution categories in an agency environment

• 5-6+ years of B2B client management experience

• Experience overseeing a portfolio of complex, enterprise-sized client relationships and guiding multiple account teams

• A demonstrated track record of strengthening client relationships, retaining business, and identifying organic growth opportunities

• Experience developing and executing integrated digital marketing strategies across Paid Search, Organic Search, Paid Social, Programmatic, Email,…