Go-to-Market Sales Enablement

About this role

CentralReach is a leading provider of autism and IDD care software for Applied Behavior Analysis (ABA), multidisciplinary therapy, and special education. Trusted by more than 200,000 users, we enable therapy providers, educators, and employers to scale the way they deliver ABA and related therapies with innovative technology, market-leading industry expertise, and world-class customer satisfaction.

About the Role

The Go-to-Market Sales Enablement role is a cross-functional orchestrator responsible for ensuring CentralReach's go-to-market programs land on time, with the right training, the right stakeholders aligned, and clear measures of success. This role sits within the Enablement team and partners closely with Sales, Solution Consultant, Marketing, Product, and Customer Success to bring GTM programs to life in a way that actually sticks in the field.

You're the person making sure all the pieces come together.

What You'll Own

• End-to-end program management for all go-to-market launches, including new product releases, sales plays, and strategic initiatives

• Cross-functional coordination across GTM stakeholders to ensure enablement inputs (training plans, resources, timelines) are scoped, assigned, and delivered on time

• Definition and tracking of enablement success metrics for each program, including adoption, readiness, and business impact indicators

• Manager accountability frameworks that ensure frontline leaders are reinforcing training and driving behavior change post-launch