Forward Deployed Creative

About this role

ABOUT

NewForm is a performance marketing agency that oversees ~$100M/year in ad spend for tech and mobile brands. We help category disruptors such as Betr, ElevenLabs, Binance, and others scale paid social through our short-form, content-led approach. Our in-house content team creates thousands of human-centered ads each month with the goal of driving efficient growth for our clients.

THE ROLE

As a Forward Deployed Creative (FDC), you will lead the creative operation from A to Z for your assigned clients. You will be responsible for strategizing, concepting, and executing paid ad concepts by leveraging our in-house content team and external network of creators.

As a Forward Deployed Creative (FDC), you are responsible for connecting the data to the creative. You have a strong eye for what makes winning creative, while also being analytical and using performance data to inform your strategy and execution.

RESPONSIBILITIES

- Serve as the primary creative point of contact for assigned clients

- Lead ad scripting, paid media content strategy, and creator execution

- Partner closely with editors to bring ad concepts to life

- Manage multiple clients and creative projects simultaneously with precision

- Analyze performance data to identify insights, improve content performance, and scale winning concepts

- Stay ahead of paid social and creative trends to keep clients on the cutting edge

REQUIREMENTS

- Analytical by nature, with the ability to identify meaningful signals from large datasets and performance trends

- Strong communication and organizational skills

- A sharp eye for what makes a winning ad creative

- Ability to manage creative production workflows and timelines

We encourage applicants to apply even if they do not meet every requirement. We are a team of industry outsiders disrupting the way growth is done, and we value people from diverse backgrounds who are eager to learn and grow.

BENEFITS

- This is a full-time, in-office position based in NYC. Forward Deployed Creatives (FDCs) are expected to be in the office 5 days a week.

- Competitive compensation ($70,000–$110,000 base salary)

- Competitive bonus structure (top Forward Deployed Creatives (FDCs) earn 30%+ annual bonuses)

- Company-paid health, dental, and vision insurance

- $300/month commuter benefit

- Annual team offsites (our last two were in Tulum, Mexico and Hokkaido, Japan)