External Wholesaler (Arizona)
Penn Mutual · United States · 2026-09-30
About this role
Job Description:
**Candidate Note:This is a remote position; however, we are seeking candidates who live or are willing to relocate specifically in the Phoenix, Arizona metro area.
We are looking for an External Wholesaler (Regional Marketing Director - RMD) to be part of our West Region team. This role will report the Regional Vice President.
As a RMD, you'll generate Penn Mutual life insurance sales through recruiting and sales solicitation of targeted life insurance financial professionals. The successful candidate is adept at positioning life insurance as the foundation of a financial plan, actively promoting the living as well as the death benefits of life insurance for the individual and business markets. Considered a "second line field leader," this employee is a "master in the craft" as represented by expertise in practice management to enable a financial professional to start, grow, or transition their practice depending on their experience in the business and professional objectives.
Responsibilities
Recruiting
• Prospects and profiles for independent, targeted life insurance financial professionals who regularly write life insurance as part of their practice with life insurance sales representing 30% to 50% of their business.
• Achieves annual financial professional recruiting goal completing due diligence process and ensuring new recruits have are in good standing with FINRA and the state life insurance department.
• Continues to enhance productivity of new recruits increasing their Penn Mutual life insurance production year over year.
Practice Management
• Coaches' life insurance financial professionals utilizing advanced marketing concepts to accelerate the growth of their practice, diversify into new markets, expand or transition their business.
• Contributes to channel fluidity by supporting and encouraging independent financial professionals to move within PML distribution channels to facilitate the growth of their business.
Sales and Goal Achievement
• Achieves or exceeds individual LWP sales and goals working toward balanced product mix through sales concepts, case design and advanced marketing concepts in the individual and business markets
• Contributes to and/or participates in company pilots or special initiatives upon request.
Productivity and Territory Management
• Actively engages in up to 20 weekly faces to face meetings with quality financial professionals and/or small group to promote PML’s value proposition, sales solutions, marketing concepts and life insurance products.
• Conducts regional marketing or study group meetings with independent financial professionals to facilitate practice management and promote the PML value proposition and innovative sales solutions and competitive products.
• Willing to participate in joint appointments as insurance specialist with financial professionals, as appropriate.
• Maintains efficient rotations creating territory zones and geographic density of appointments.
• Works within assigned T&E budget.
Marketing and Sales Track
• Involved in recommending case designs and illustrations.
• Utilize compliant company generated marketing and advanced case sales solutions and competitive edge in solicitation of PML product and sales opportunities.
• Actively promotes company’s marketing programs, such as, WORTH and Financial Professional Alliance.
• Able to facilitate a potential life insurance case from concept and design to placement providing field underwriting as appropriate.
Compliance
• Ensures suitability of the sale in meeting client need as presented by financial professional.
• Follows FINRA regulations for cash and non-cash incentives and/or entertainment in conducting business with independent financial professionals.
• Works within budget allocating travel and expense budgets to DSM and RSDs for effective and efficient territory management.
Team Player
• Shares best practices with peers including recruiting, referrals, sales ideas, handling objections, success stories and leveraging PML’s competitive advantages.
• If applicable, partners with their Internal Marketing Representative (“IMR”) to achieve goals.
• Partners with the Relationship Management team prioritizing financial professionals from PML’s Focus Firm list to assist in achieving goal and growing market share in firm.
• Participates in company conference calls, councils, or initiative, as requested.
• Collaborates and cooperates with the home office and field peers, such as Regional Marketing Directors and Regional Marketing Specialists.
• Works to develop a true partnership between the field and the home office openly but positively discussing challenges understanding that the home office and field are on the same team; actively works to help develop and maintain a “we” versus “us versus them” mentality between the field and the home office.
• Complies with all company and site policies and procedures.
• Remains current in profession and industry trends.
• Successfully completes regulatory and job training requirements.
• Performs other duties as assigned.
Skills and Abilities
• Operates ethically and with integrity.
• Ability to work independently being intrinsically motivated with a high level of stamina.
• Possesses organizational efficient time management skills with basic knowledge of field wholesaling skills.
• Skilled at prospecting, profiling and recruiting life insurance financial professionals.
• Able to cultivate relationships with independent financial professionals.
• Has in-depth working knowledge of practice management knowledge on how to start up, grow or transition a financial professionals business.
• Possesses working knowledge of COW, LEAP and or other selling and financial profiling systems.
• Ability to build and maintain positive, tenured professional relationships.
• Knowledge of financial planning process and advanced marketing concepts.
• Superior listening, communication and…
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