Expert Level PPC & SEO Specialist (Lead Gen Focus Local Business)

About this role

We're Hiring: Expert Level PPC & SEO Specialist (Lead Gen Focus Local Business)
Remote | Results-Based | Flexible Hours
Rate: 10$/Hour (Based on Proposal)
Are you a performance-driven PPC and SEO expert with a track record of cutting CPA and boosting high-quality local leads?
Gentask Virtual Assistance Services is looking for a PPC & SEO Specialist to optimize and scale lead generation campaigns for a fast-growing local service-based business. This role is laser-focused on results, with clear KPIs, high accountability, and strategic freedom.
Your Mission:

•
Reduce CPA from $35 - $40 to $20 - $22

• Rebuild/optimize Google Performance Max (PMax) campaigns

• Drive qualified leads within a 1520km radius

• Boost organic visibility and local SEO rankings

️Responsibilities:
PPC Campaign Management

• Audit & optimize current PMax campaigns

• Implement local targeting, ad scheduling & tracking

• A/B test creatives & keywords

• Daily monitoring to achieve CPA & lead goals

Local SEO Optimization

• Conduct SEO audit & competitive analysis

• Optimize on-page, GMB profile, metadata, and content

• Build local backlinks & citations

• Suggest blog topics & on-page content strategies

Client Collaboration & Reporting

• Share daily campaign updates (CPA, leads, spend)

• Lead weekly calls with client & Gentask

• Report results with clear insights & next steps

You Might Be the One If You Have:

• 2+ years of hands-on experience in PPC (Google Ads, PMax) & local SEO

• Proven success generating leads for service-based businesses

• Deep knowledge of CPA, ROAS, CTR, and other marketing KPIs

• Tools proficiency: Google Ads, GA4, SEMrush/Ahrefs, GMB

• Excellent English & client communication skills

• Case studies or work samples that prove your results

Refer to this video for the proposal you are required to make in order to apply for this role:

Originally posted on Himalayas