eCommerce Marketing Executive

About this role

Culligan are looking for an ecommerce / content marketing executive to support the day-to-day management, optimisation, and development of our digital estate across multiple websites.
This role will focus on:
Improving performance and conversion on culligan.co.uk (our primary site)
Supporting the build, setup, and growth of 2–3 additional supporting sites

You’ll work closely with the eCommerce Manager to deliver landing pages, maintain site content, and support CRO, SEO, and reporting initiatives. This is a hands-on role suited to someone comfortable both optimising existing experiences and building from scratch.

Requirements
Website Management & Delivery (Core)
Help manage and maintain 3–4 websites, including culligan.co.uk and supporting sites
Build and launch landing pages, new sections, and content across sites
Ensure consistency in UX, structure, and content quality
Manage product listings, categories, and on-site content within the CMS
Conduct regular audits to identify issues, gaps, and optimisation opportunities
CRO & SEO Implementation
Support conversion optimisation on culligan.co.uk and key journeys
Assist with A/B testing (setup, QA, and monitoring)
Implement on-page SEO improvements (metadata, content structure, internal linking)
Apply UX and best practice to improve performance across all sites

Performance & Reporting
Help monitor performance across all sites (traffic, engagement, conversion)
Support GA4 tracking, funnel analysis, and reporting
Help build and maintain reporting frameworks and dashboards
Identify performance issues and recommend actions

QA, Releases & Technical Support
QA site updates before and after release
Support tracking validation (GA4 / GTM)
Identify and escalate bugs or journey issues
Maintain documentation/change logs
Benefits
25 days holiday plus bank holidays
Holiday purchase scheme available
Pension – Salary exchange Scheme
Life Assurance
My Culligan benefits -Discount platform
Culligan Product discounts
Employee Assistance programme
Ongoing Training and Development
Enhanced maternity, paternity, and grandparent leave