Director, Product & Solution Marketing

About this role

About ClearGov

ClearGov is building the modern financial operating layer for the public sector.

We help US local governments and school districts plan, budget, report, and communicate their finances with clarity and confidence. From long-term planning to financial reporting, compliance, and transparency, our platform connects the work finance teams are already doing and makes it easier to deliver for their communities.

Today, more than 2,000 public sector organizations use ClearGov, and we continue to expand our platform and reach as we grow.

Our Core Values

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Be Clear & Credible
• We are authentic in our interactions, communicating with clarity, speaking with honesty, and following through with consistency. We turn transparency into our greatest competitive advantage.

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Be Human
• We are human partners to our colleagues and customers and lead with consideration and kindness - making space for others to do the same. We turn empathy into a shared strength.

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Be Better Together
• We are committed to building an inclusive community where everyone thrives. We share successes, support each other through challenges, and show up for our teammates the way we show up for our customers. We turn togetherness into our greatest advantage and collaboration into our greatest multiplier.

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Be Honourable/Honorable
• We are responsible to our colleagues and customers. We bring our full selves to every conversation, every project, every decision, and every relationship. We act with intention, deliver on our commitments, and lead with integrity - even when no one is watching. We turn honour into the foundation that powers everything we do.

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Be Connected
• We are culture builders where people are seen, welcomed, and celebrated. We show up in every interaction - the laughs, the wins, the hard days. We turn connection into opportunities for people to feel they belong.

What Makes You a Great Fit

• You take ownership and follow through

• You communicate clearly and effectively

• You're comfortable solving problems and figuring things out

• You learn quickly and adapt as things change

• You care about the team, not just your own work

• You bring a sense of humor and perspective to what you do

About the Opportunity
ClearGov has built a strong product marketing foundation, with an established team supporting product launches, messaging, and sales enablement across a growing portfolio. As the company enters its next phase of growth, ClearGov is hiring a Director of Product & Solution Marketingto elevate the function from strong product-level execution to platform-and- solution-level strategy.
Reporting to the VP of Marketing, this leader will define how ClearGov positions, packages, and brings to market a suite of 13 products across cities, counties, school districts, and special districts, each with distinct needs and buying dynamics. The Director of Product & Solution Marketing will help the company make sharper decisions about where to invest, how the products fit together, and how ClearGov expands within its customer base.
This is a highly visible leadership role with meaningful autonomy and direct access to the executive team and board. The Director of Product & Solution Marketing will serve as a strategic partner to the VP of Marketing, CPO and CRO, translating customer and market insight into portfolio choices and measurable commercial impact.
This leader will manage an established team of four, creating a five-person product & solution marketing organization, with the opportunity to grow the team as the function expands.
Key Responsibilities:

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Lead pricing and packaging strategy: Set the strategic direction for bundling, discounting, and launch pricing in partnership with Product, Finance, Revenue, and external research partners.

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Set portfolio and commercialization strategy: Define how ClearGov’s products fit together, where bundling and cross-sell opportunities exist, and how positioning and go-to-market motions should vary across customer segments.

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Shape executive decision-making: Represent product marketing with the executive team and board, connecting market, customer, and competitive insight to growth priorities and business performance.

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Lead and develop the product marketing organization: Build on the team’s subject matter expertise and strengths in messaging, launches, and enablement while expanding its capabilities in portfolio strategy, market intelligence, pricing, and commercial planning.

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Build a scalable launch and integration model: Partner with Product, Marketing, and Sales on new product / bundle launches and create repeatable approaches for positioning, packaging, and commercializing acquired products.

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Strengthen expansion motions: Partner with Revenue and Marketing leaders to improve cross-sell, upsell, and account-based growth programs across ClearGov’s customer base.

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Establish a market and customer intelligence discipline: Build competitive intelligence, win-loss analysis, and industry engagement that inform product, sales, and portfolio decisions.

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Own the market narrative and field adoption: Craft bold, outcome-based messaging that clearly differentiates ClearGov from spreadsheets and competing vendors, including sharp depositioning that sales can use in live deals. Ensure sales actually uses what the team builds by measuring content adoption, retiring assets that go unused, and tying messaging to win rates.

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Create clear measures of impact: Define how product marketing performance is evaluated and connect the team’s work to adoption, expansion, win rates, and revenue outcomes.

Critical Skills/Experience:

• Significant product marketing leadership experience in B2B SaaS, including recent experience at the Director or Senior Director level, or operating at a comparable scope.

• Experience owning go-to-market or commercialization strategy across a multi-product / platform portfolio, multiple customer segments, or distinct buyer personas.

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