Director Client Insights

About this role

Director, Client Sales & Insights
Let's be unstoppable together!
Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.
At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We're a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.
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Our Critical Sales Skills
At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business — and are directly reflected in Circana's Level 15 (Senior Manager II) Success Profile for this role.

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Effectively Presents Solutions:Delivers tailored, compelling solutions that align with customer needs and drive action.

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Knows the Buying Influences:Identifies key decision-makers and understands their motivations and influence.

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Manages Buyer Indifference:Recognizes and explores customer hesitation to uncover new needs or opportunities.

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Understands Customer Needs:Operates as a recognized expert to articulate customer needs in the customer's business language and business context.

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Being Resilient:Bounces back from setbacks with composure and positivity; helps others stay productive during tough times.

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Manages Ambiguity:Stays focused and calm in uncertain situations; guides others through change.

What will you be doing?
Circana is expanding its partnership with the client, one of the fastest-growing and most recognized food & beverage brands in the U.S. The client has signaled strong interest in growing its base contract with Circana, and we are seeking a Director, Client Insights to play a critical role in the strategic agenda. Engaging with stakeholders, delivering insight-led solutions across the client's brand and category portfolio, and operating as a strategic extension of the client Cat Man Team are key requirements of the role. This is a high-visibility opportunity for someone who thrives on building strategic client relationships, owning the outcome and providing a POV based on data driven insights.
Job Responsibilities

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Drive Client Growth: Identify and pursue opportunities to expand client relationships by aligning Circana’s data and software solutions with their strategic goals.

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Deliver Insight-Led Solutions: Translate complex data into actionable insights that help clients make informed decisions and achieve measurable outcomes.

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Manage the Sales Cycle:Lead end-to-end sales processes including prospecting, needs assessment, solution development, negotiation, and closing.

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Collaborate Cross-Functionally: Partner with internal teams (e.g., Client Insights, Product, and Analytics) to deliver integrated solutions and ensure client success.

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Build Strategic Relationships:Develop and maintain strong relationships with key stakeholders across client organizations, including decision-makers and influencers.

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Maintain Industry Expertise: Stay current on trends in [retail, CPG, or general merchandise] to position Circana as a thought leader and trusted advisor.

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Utilize Sales Tools and Platforms: Leverage Circana’s proprietary platforms (e.g., Unify+, Liquid Data, Intelligence Suite) to support client engagements and solution delivery.

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Achieve Revenue Targets:Meet or exceed individual and team sales goals through disciplined pipeline management and strategic account planning.

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Champion Client Success: Ensure client satisfaction by proactively addressing challenges, identifying growth opportunities, and delivering consistent value.

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Advanced Analytic Skills: Demonstrated ability to conceive, manage, and deliver fact-based analyses, with a focus on consumer solutions, providing clients with clear, actionable insights to inform strategy.

• Serve as the primary client service contact for the client, managing service-related inquiries, requests, and issue resolution with timely and effective responses

• Ensure data accuracy and consistency through regular quality checks and scheduled updates of syndicated and custom tools and deliverables

• Contribute to continuous improvement initiatives by identifying opportunities to enhance workflows, tools, training, and overall client experience

Requirements

• Bachelor’s degree

• 7+ years of progressive business experience with a strong understanding of manufacturer/retailer issues having worked in one or more of the environments below:

• Retailer (any channel)

• Consumer Packaged Goods

• Manufacturer

• Experience working with syndicated data, analytics, and category management.

• 5+ years of experience working with syndicated data, analytics, category management, or related CPG insights roles, including experience with POS, consumer panel or syndicated data sources.

• Sales experience

• Successful storytelling that is proactive and concise in delivering results for both Circana and the…