Digital Marketing Specialist

About this role

Chain Reaction is an award-winning digital marketing agency based in GCC and Levant. We develop bespoke digital strategies to help our clients achieve their growth goals, bringing together online marketing techniques including Online Advertising, SEO, Content Marketing, social media, Influencer Marketing, and more.
Chain Reaction is looking for a Digital Marketing Specialist to join the team. The ideal candidate will be responsible for overseeing and coordinating the digital ecosystem across channels, ensuring all digital efforts work together to drive measurable business outcomes. This role requires strong knowledge of social media and paid media, along with working awareness of SEO, email marketing, website performance, and PR integration within digital strategy.
The candidate will contribute to social media planning, campaign launches, and paid media optimization while supporting cross-channel alignment and performance tracking. By staying up to date with platform trends and best practices, this candidate will help deliver integrated and high-performing digital campaigns.
Requirements
As a Digital Specialist, you will support and coordinate digital activities across channels — from planning and campaign launches to performance monitoring and optimization — while collaborating with internal teams and external partners to ensure alignment and results.
Job Responsibilities:
Oversee and coordinate digital activities across social, paid media, and related digital channels
Ensure alignment across social media, paid ads, SEO, email marketing, website performance, and PR integration
Manage and grow social media accounts across platforms
Develop monthly social media and campaign plans
Generate creative content ideas aligned with campaign and brand objectives
Launch, manage, and optimize paid campaigns to achieve performance targets
Handle ads across platforms including Meta, TikTok, Google, Snapchat, and similar channels
Monitor campaign performance and recommend optimizations based on data
Track digital and social media trends and apply best practices
Coordinate with creative, content, and PR teams on campaign execution
Support content production and attend on-ground shoots when required
Work with agencies and internal stakeholders to ensure proper campaign delivery
Prepare performance reports and channel insights
Required Skills:
Minimum 3-4 years of experience in digital marketing, social media management, or paid media
Strong working knowledge of social media and digital advertising platforms
Experience running paid ads on Meta, TikTok, Google, Snapchat, and similar platforms
Working awareness of SEO, email marketing, and website performance metrics
Experience in campaign setup, targeting, budgeting, testing, and optimization
Ability to plan monthly content and campaign calendars
Bilingual (Arabic and English) is required
Strong coordination, communication, and stakeholder management skills
Ability to manage multiple projects and priorities
Plus, Factors:
Content production or on-ground shoot experience
Experience in the automotive industry is a plus
Benefits
Joining our team ensures that your opinions matter, providing you with a platform to express yourself. You will experience continuous growth, and learning opportunities, and be empowered to push your limits. We are dedicated to fostering a positive environment that prioritizes your well-being and health. Collaborate with a strong and supportive team that is committed to motivating you both in your personal and professional journey.