Digital Marketing Assistant (WFH Remote)

About this role

The ideal candidate has a good understanding of how social media, blogs, and newsletters fit into a brands marketing strategy. In addition, you must have an eye for design, have a passion for arts, be a lifestyle enthusiast, and be a strong copywriter.
A typical day as a Marketing Assistant might include:

• Work with social media team to propose content to drive engagement to target audiences across Instagram, Facebook, Tik Tok, Twitter, Pinterest, and Discord

• Curate, edit, and organize imagery and/or short videos for use across social, e-commerce, blog, and email campaigns.

• Manage and respond to brand conversations on social mediai.e., community management

• Update homepage imagery, banners, and copywriting to cycle through product promotions and ensure content consistency across all digital channels

• Create SEO-friendly marketing copy to support new collections across marketing channels.

• Monitor social media, news, and blogs for trending topics and engagement opportunities

• Plan and maintain a marketing calendar for business-wide use

Key Qualifications

• Ideally, 3+ years experience in communications or marketing. Preferably in social media marketing, editorial, content creation, and distribution.

• Uses and creates on social media daily.

• Energy and enthusiasm for social media, with experience using Facebook and Facebook Groups, Instagram, Tik Tok, etc

• The candidate is passionate and knowledgeable about current trends in art, style, lifestyle, content development, and distribution.

• Excellent written and verbal communication, collaboration, and planning skills with attention to detail.

• Understanding of how brands should participate in social media authentically.

• The candidate is culturally sensitive to the latest trends; understands the internet, social and meme culture, and how to work within it while maintaining brand safety.

You should have:

• The ability to make relevant content across all platforms and has exceptional skills in design, social media copywriting, and newsletter copywriting.

• Experience with Photoshop, Canva, Trello, etc.

• Tech-savvy acumen - enough to not be afraid of learning new tools that can enhance the creative development process and automate repetitive tasks.

• Ability to successfully organize, prioritize and manage multiple projects under strict deadlines.

• Flexibility to wear multiple hats - no job being too small or too large.

• Passion for working in an entrepreneurial and fast-paced environment

• Analytical mindset able to collect, synthesize, and use social data to affect change.

• Reliable and secure access to high-speed internet

Originally posted on Himalayas