Digital Marketing Account Manager - Local SEO & Client Success

About this role

Digital Marketing Account Manager – Local SEO & Client Success | Remote
Position Type: Full-Time, Remote
Working Hours: U.S. Mountain Time
Location: Remote — LATAM, Philippines, or Pakistan
Compensation: USD $1,500–$3,500/month
Function: Digital Marketing / Account Management / Local SEO
About the Role
At Pavago, one of our clients is hiring a Digital Marketing Account Manager to manage relationships and marketing performance for a portfolio of local business clients.
This role combines client account management, Local SEO, Google Business Profile optimization, performance reporting, and AI-assisted execution. You’ll be the primary point of contact for your clients, helping them understand their results while proactively identifying opportunities, resolving issues, and keeping their accounts moving forward.
The ideal candidate understands both sides of the role: strong client communication and hands-on digital marketing execution.
What You’ll Own
Client Relationship Management

• Serve as the primary point of contact for a portfolio of local business clients

• Build trust through consistent and proactive communication

• Develop a clear understanding of each client’s business, market, and goals

• Provide regular, specific updates on performance and ongoing work

• Track commitments and follow through on client requests

• Identify concerns early rather than waiting for clients to raise them

• Translate technical marketing information into clear, client-friendly language

Local SEO & Google Business Profile

• Manage and optimize Google Business Profiles

• Maintain accurate business information and local listings

• Support review-management workflows

• Monitor local search visibility and ranking performance

• Implement appropriate on-page and off-page SEO tactics for local markets

• Identify opportunities to improve local organic visibility

• Monitor performance changes and investigate ranking declines

• Ensure Local SEO execution aligns with each client’s business objectives

Analytics & Performance Reporting

• Monitor performance using Google Search Console and Google Analytics

• Review search visibility, traffic, rankings, and other relevant performance indicators

• Identify trends, anomalies, and potential issues

• Turn data into clear and actionable recommendations

• Prepare client-facing performance reports

• Explain results to non-technical clients in a straightforward way

• Use reporting to keep clients informed and engaged with their progress

AI-Assisted Marketing Execution

• Use Claude and ChatGPT to accelerate day-to-day marketing workflows

• Draft client-facing and marketing content with AI assistance

• Conduct research and streamline recurring deliverables

• Review, edit, and quality-check AI-generated work before delivery

• Adapt outputs to each client’s brand, context, and objectives

• Apply independent judgment rather than relying on AI-generated output without review

Issue Resolution & Account Ownership

• Identify performance dips or account concerns early

• Diagnose potential causes using available SEO and analytics data

• Coordinate internally to resolve client issues

• Communicate clearly with clients when problems arise

• Track issues through resolution

• Take end-to-end ownership of assigned accounts

Growth & Upsell Opportunities

• Identify opportunities where additional marketing services could meaningfully benefit clients

• Recognize when services such as Google Ads may complement existing Local SEO efforts

• Communicate recommendations clearly and consultatively

• Focus on genuine client value rather than aggressive selling

• Coordinate internally when additional services are appropriate

Requirements

•
2+ years of experience in digital marketing, account management, or a related role

• Experience working with local businesses or SMB clients preferred

• Hands-on experience managing and optimizing Google Business Profiles

• Experience with review management and local listing accuracy

• Working proficiency with Google Search Console

• Working proficiency with Google Analytics

• Ability to interpret marketing data and explain findings to non-technical clients

• Professional experience using AI tools such as ChatGPT and Claude

• Strong editorial judgment when reviewing AI-generated content

• Excellent client communication and relationship-management skills

• Strong organizational and follow-up capabilities

• Ability to independently manage multiple client accounts

• Comfortable working remotely with a distributed team

• Availability to work full-time U.S. Mountain Time hours

Preferred Qualifications

• Experience with Google Ads

• Local SEO agency experience

• Experience managing multiple SMB or local-business accounts simultaneously

• Familiarity with local search ranking factors and optimization workflows

• Experience diagnosing organic search performance issues

• Experience identifying cross-sell or upsell opportunities

• Strong understanding of AI-assisted marketing workflows

Tools & Platforms
Google Business Profile | Google Search Console | Google Analytics | ChatGPT | Claude | Local SEO Tools | Google Ads
What Makes You a Strong Fit
You’ll likely thrive in this role if you:

• Communicate proactively so clients don’t need to chase you for updates

• Take ownership of accounts from start to finish

• Understand Local SEO beyond simply updating a Google Business Profile

• Can look at Search Console or Analytics data and identify what actually matters

• Explain technical marketing information clearly to business owners

• Flag performance issues early and take action

• Use AI as a productivity tool without sacrificing judgment or quality

• Know when AI-generated content needs significant rewriting

• Are organized enough to manage multiple clients, priorities, and deliverables

• Can work independently while staying aligned with a remote team

• Look for growth opportunities based on genuine client…