Creative Strategist LATAM Based (DTC Ecommerce) For a USA Client - Remote

About this role

We are looking for a skilled Creative Director to translate approved ad scripts into detailed, high-converting visual creative direction for our editing team. This role is central to our ad production process — taking scripts from copywriters and turning them into line-by-line creative direction documents that guide editors on shot selection, pacing, hooks, and editing style. The ideal candidate combines strong video editing instincts with a growing creative strategy skillset, and is ready to step into a creative lead path within a fast-paced, direct-response production environment.
Responsibilities

• Take approved ad scripts (received via Loom from copywriters) and convert them into detailed, line-by-line creative direction documents for editors

• Define visual storytelling, shot selection, B-roll, pacing, transitions, on-screen text, hooks, and editing style for each scene

• Select and direct talent, avatars, UGC creators, and visual concepts to maximize conversion

• Ensure ads follow direct-response best practices

• Work closely with video editors, copywriters, and media buyers to iterate on winning creatives based on performance data

• Research competitors and top-performing Meta ads

• Maintain creative consistency while testing new hooks, angles, and formats

• Coordinate AI B-roll and AI avatar integration into ad creatives

• Collaborate with Denzel (senior visual direction) during onboarding

Requirements

• Background in video editing, progressing toward creative strategy

• Experience with heavy DR/VSL brands (e.g., Gundry MD, Dr. Marty, Gordon Ramsay Hippo-style brands)

• Familiarity with storyboarding and visual production workflows

• Some involvement in creative strategy (angle development, research, audience understanding)

• Ideal candidate is a senior video editor or junior creative strategist looking to move toward a creative lead path

• High IQ, sharp, and a fast learner

• Proactive and able to operate independently

• Creatively engaged and ideas-driven — not purely executional

• LATAM strongly preferred, EST-adjacent timezone ideal

Benefits

• USD Salary.

• Ability to work remotely.

Originally posted on Himalayas