Creative Strategist

About this role

<p class="font-claude-response-body break-words whitespace-normal">Emergent builds autonomous coding agents that replace traditional software development by generating, testing, and deploying production applications directly from plain-language intent. Our systems run in production at global scale and are used to build millions of real applications.</p> <p class="font-claude-response-body break-words whitespace-normal">Since our public launch, we've crossed <strong>$100M in ARR</strong> and grown to <strong>over 10M users across 190+ countries</strong>, who have built <strong>12M+ applications</strong> on Emergent. We're backed by <strong>Creaegis, Claypond, Sentinel Global, Khosla Ventures, SoftBank, Google, Lightspeed, Prosus, Together, and Y Combinator.</strong></p> <p class="font-claude-response-body break-words whitespace-normal">We're solving the hard part of AI-driven software creation: correctness, reliability, security, and scale in real production systems. The team is built by <strong>repeat founders, Olympiad medalists, IIT & IIM alumni,</strong> and leaders from <strong>Google, Amazon, and Dropbox.</strong></p> <p class="font-claude-response-body break-words whitespace-normal">We're hiring builders who want ownership, speed, and impact at global scale.</p> <p class="font-claude-response-body break-words whitespace-normal"><strong>The Role:</strong><br>Emergent is one of the fastest-growing AI products on the planet, and the story we tell has to move as fast as the product does. As Senior Creative Strategist, you'll own the big creative ideas that make Emergent impossible to ignore: the campaign concepts, content IPs, and creative formats that cut through across organic social, paid media, and everything in between. You'll sit at the intersection of brand, growth, and content, turning positioning into ideas and ideas into work that millions of entrepreneurs and business owners actually stop to watch, read, and share.</p> <p class="font-claude-response-body break-words whitespace-normal"><strong>What You'll Do:</strong></p> <ul class="[li_&]:mb-0 [li_&]:mt-1 [li_&]:gap-1 [&:not(:last-child)_ul]:pb-1 [&:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3 print:block print:space-y-1"> <li class="font-claude-response-body whitespace-normal break-words pl-2">Own creative strategy end-to-end: develop campaign concepts, content IPs, and format innovations that bring Emergent's positioning to life across organic social, paid, video, and in-product surfaces</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Turn product truths and customer insights into big ideas. Deeply understand Emergent's platform, AI products, and the vibe coding ecosystem, and translate that into creative that resonates</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Lead creative development for major campaigns and launches, from brief and concept through execution, working hand-in-hand with copywriters, designers, and video creators</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Build a repeatable creative testing engine for paid and organic: form hypotheses, ship variants, read the data, and double down on what works</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Research trends, communities, culture, and competitor creative to keep Emergent ahead of the curve, and spot whitespace others miss</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Use AI tools aggressively across research, ideation, scripting, and production to multiply the volume and quality of creative output</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Partner across teams: work with Product Marketing on messaging, Growth on funnel and channel performance, and Brand and Content on craft and consistency</li> </ul> <p class="font-claude-response-body break-words whitespace-normal"><strong>Who You Are:</strong></p> <ul class="[li_&]:mb-0 [li_&]:mt-1 [li_&]:gap-1 [&:not(:last-child)_ul]:pb-1 [&:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3 print:block print:space-y-1"> <li class="font-claude-response-body whitespace-normal break-words pl-2">8+ years in creative strategy, brand strategy, or creative-led marketing at a high-growth tech company, agency, or media brand, with a portfolio of campaigns or content IPs that shipped and performed</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">A big-idea thinker who can also execute. You move fluidly from insight to concept to brief to finished asset, and you make the work better at every step</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Fluent in internet culture. You know why things go viral, you can deconstruct what makes creative work on LinkedIn, X, YouTube, and short-form video, and you have strong instincts for what will resonate before the data comes in</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">Data-informed and opinionated. You form a point of view, pressure-test it against performance, and iterate without ego</li> <li class="font-claude-response-body whitespace-normal break-words pl-2">You adopt and apply AI into your…