Creative Director (Remote, US)

About this role

<p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Why You'll Love This Role: </strong></span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">We are looking for a <strong>Creative Director (Director, Creative)</strong> to join our <strong>Marketing</strong> team.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Reporting to the <strong>Chief Marketing Officer</strong>, you will define and evolve Newsela's creative vision across our portfolio of brands, ensuring every customer touchpoint reflects a cohesive, differentiated, and high-impact brand experience. As the senior creative leader within Marketing, you'll partner with executive stakeholders to translate business strategy into compelling creative direction while building the operating model that enables scalable, high-quality creative execution. While remaining close to the creative work, you'll personally lead design for select high-visibility initiatives and serve as a trusted advisor to executive leadership on brand, storytelling, and customer experience.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>What You'll Be Doing:</strong></span></p> <ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Creative Strategy</strong></span></li> <ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Define and evolve Newsela's creative vision and visual identity across Newsela's portfolio of brands, ensuring a cohesive, differentiated, and high-impact customer experience.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Translate business priorities, audience insights, and brand strategy into compelling creative direction across marketing campaigns, product launches, and corporate initiatives.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Develop and evolve scalable visual systems, design frameworks, and brand standards that enable consistency while allowing each brand to maintain its unique identity.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Lead ongoing brand governance by reviewing and elevating creative assets across brands to ensure consistency, quality, accessibility, and alignment with Newsela's brand standards</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Establish and uphold creative standards that drive excellence across digital, print, motion, web, and campaign creative.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Serve as the final creative authority for high-impact campaigns, executive communications, and major brand initiatives.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Partner with Marketing leadership to align creative priorities and investments with business objectives and measurable business outcomes.</span></li> </ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Creative Leadership & Execution</strong></span></li> <ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Lead the creative vision and execution for Newsela's highest-priority marketing campaigns, digital platforms, corporate initiatives, and executive communications.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Provide hands-on creative leadership for select initiatives while establishing the quality standards and creative direction that guide all work across the portfolio.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Partner cross-functionally to deliver integrated creative solutions that advance business objectives and strengthen customer engagement.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Serve as the creative lead throughout the lifecycle of strategic initiatives, ensuring exceptional quality, consistency, and business…