Commercialization Manager

About this role

<div class="content-intro"><p>Bevi is on a mission to transform how beverages are delivered and consumed. Our connected beverage platform eliminates the need for single-use bottles and cans, making it easy, fun, and sustainable to stay hydrated. As the category leader in IoT-enabled beverage technology, we're building a future where Bevi machines are everywhere people live, work, and connect. We've raised over $160M in venture capital, serve thousands of customers across the US, Canada, UK and Ireland, and we've been rapidly growing year over year, saving over 1 billion bottles from waste. In addition to driving hypergrowth with our current product line, Bevi is heavily investing in new product development.</p></div><p>Bevi is looking for a Manager, Commercialization who will partner with the Director, Commercialization to execute Bevi's commercial agenda. The ideal candidate brings CPG or commercialization experience, exceptional communication skills, and the kind of detail-oriented execution that turns commercial strategy into in-market reality. This is a chance to own meaningful scope inside a function being built from the ground up.</p> <p><strong>Your Day to Day:</strong></p> <p><strong>NPI Commercialization</strong></p> <ul> <li>Own GTM execution for select NPI programs with oversight from the Director of Commercialization</li> <li>Develop launch sell-in strategies, channel-specific positioning, and commercial readiness packages in partnership with Product Marketing, Marketing, and Sales</li> <li>Partner with the Product team to ensure commercial requirements are reflected upstream in development decisions</li> <li>Track NPI timelines and flag commercial readiness risks — assets, pricing communications, partner sequencing — to the Director ahead of launch dates</li> </ul> <p><strong>Channel Strategy</strong></p> <ul> <li>Build and execute commercial strategies for for select Bevi's sales channels</li> <li>Develop channel-specific Partner programs, initiatives, and commercial calendar</li> <li>Serve as the Commercialization point of contact for the select Sales teams</li> </ul> <p><strong>Sales Event Commercial Prep</strong></p> <ul> <li>Support commercial prep for major Sales events and trade shows by managing samples, coordinating meeting calendars, and supporting deck creation </li> <li>Help build pre-event sell-in playbooks and post-event reviews</li> </ul> <p><strong>Field Intelligence & Cross-Functional Support</strong></p> <ul> <li>Assist in authoring the quarterly 'Voice of Channel' brief — collecting Sales and Partner signal various sales teams synthesizing it into a structured report for Product, Product Marketing, and Leadership</li> <li>Support the Director in maintaining the structured field intelligence cadence across all channels</li> <li>Help with portfolio risk inputs, pricing decision support, and Partner program execution as directed</li> </ul> <p> </p> <p><strong>What You Bring to the Role:</strong></p> <ul> <li>Bachelor's degree with 3+ years of experience in commercialization, channel marketing, trade marketing, sales operations, or product marketing — preferably in CPG, beverage, or B2B</li> <li>Experience supporting new product commercialization processes (Stage Gate, launch planning, sell-in story development)</li> <li>Strong analytical skills with proficiency in Excel-based commercial modeling</li> <li>Exceptional storytelling and presentation skills — comfortable building decks for Sales, Partners, and executive audiences</li> <li>Detail-oriented project execution; ability to manage multiple workstreams simultaneously</li> <li>Self-motivated with the ability to thrive in fast-paced, ambiguous environments</li> <li>Strong interpersonal and collaborative skills — this function lives on cross-functional trust</li> <li>Fluency and comfortability in utilizing AI in day to day work, while recognizing you are still responsible for the end product</li> <li>Preferred: prior CPG Commercialization, Trade Marketing, or Channel Marketing experience; Food Service / OOH / AFH channel experience; beverage industry background</li> </ul> <p>#LI-CD1<br>#LI-HYBRID</p><div class="content-pay-transparency"><div class="pay-input"><div class="description"><p><span style="font-size: 14px;">At Bevi, we believe compensation is a powerful tool to attract, retain, and grow talent. Our <strong>Compensation Philosophy</strong> centers on 5 principles:</span></p> <ul> <li style="font-size: 14px;"><span style="font-size: 14px;"><strong>Market-driven</strong> - We anchor pay decisions in real-time market data</span></li> <li style="font-size: 14px;"><span style="font-size: 14px;"><strong>Performance-based </strong>- We reward individual impact, not just tenure</span></li> <li style="font-size: 14px;"><span style="font-size: 14px;"><strong>Equitable</strong> - We ensure fairness across teams, roles, and demographics</span></li> <li style="font-size: 14px;"><span style="font-size: 14px;"><strong>Growth-focused</strong> - We invest in talent that scales with Bevi</span></li> <li…