Chief of Staff

About this role

About The Company

goop is a lifestyle platform dedicated to exploration, curation, and groundbreaking conversation. From its award-winning beauty and fashion lines to its expansive editorial lens, goop invites women to embrace the process of becoming, and to discover deep joy in the pursuit of pleasure, beauty, and growth in all phases of life.

Gwyneth Paltrow began goop in the fall of 2008 as a weekly newsletter. It has expanded into a beauty, fashion, and food business that’s also known for its products, curation, podcast, TV shows, live events, and retail stores.

About You
You operate in founder mode: high agency, high EQ, and razor-sharp instincts. You read the room quickly, sense what's needed before you're asked, and move on it. You are a thoughtful and proactive strategic partner who excels at aligning teams, priorities, and communication — equally comfortable zooming out to understand company-wide operations and strategy, and diving in to drive execution on critical initiatives.
This role represents the Co-CEOs' interests across three worlds: goop's business (beauty & fashion), Gwyneth's media presence, and investment interests. You move fluidly between them, often within the same day.
You are AI-first and AI-native. You don't wait for someone else to build the tool — you build it yourself: standing up Notion dashboards, wiring together plugins and AI agents, and turning no-code experiments into real operational workflows for the Co-CEOs and executive team. With strong communication instincts and sound judgment, you navigate senior stakeholders with confidence and help ensure clarity, alignment, and momentum across the organization.
Who You Are

Founder-mode operator — high agency and an ability to act on instinct, before being asked

Context-switcher — comfortable moving between all three worlds in the same day

Exceptional communicator — confident and clear across formats and audiences

Operational powerhouse — you drive structure, efficiency, and accountability in fast-moving, complex environments

Sharp writer and researcher — you produce clean, efficient memos, updates, and diligence work that get straight to the point, no fluff

Highly collaborative with a good sense of humor — you stay warm, steady, and easy to work with under pressure

Highly trustworthy and discreet — you'll handle sensitive information and critical relationships

Action-oriented leader — you don't just advise; you own and drive results

How You Operate

You operate in full alignment with the Co-CEOs' thinking — when you speak on their behalf, you speak with clarity and conviction, and you recalibrate fast when something's off

You extend the Co-CEOs' reach: proactively managing every relationship that matters

You communicate early and often — proactive updates are the default, not the exception

You're warm and honest — you handle direct communication well and don't avoid hard conversations

You assume good intent and offer people the benefit of the doubt — and expect the same in return

You understand that small gestures, done right, build long-term trust and relationship equity

About the Role
The Chief of Staff will serve as a strategic partner to goop's Co-CEOs and executive team, driving strategic alignment, execution, and communication across the organization. This role reports directly to the Co-CEOs, representing their interests across three worlds: goop's business (beauty & fashion), Gwyneth's media presence, and investment interests — working across time zones with global, cross-functional teams. The Chief of Staff must be able to shift context across these worlds multiple times in a single day without losing focus or dropping a thread, and ensures the Co-CEOs' priorities are clearly translated into action across each of them — supporting effective executive operations and helping shape company-wide operations, communication, and culture — while owning a high volume of board, portfolio, and investment work across the business.
CO-CEO PARTNERSHIP & STRATEGIC SUPPORT

Ensure the Co-CEOs' priorities are clearly communicated across the organization and support the Co-CEOs in driving execution by direct reports and cross-functional teams

Act as gatekeeper — knowing when to filter and when to let things flow directly — and, as requested by the Co-CEOs, serve as proxy in key meetings, synthesizing, summarizing, and relaying critical insights to inform decision-making

Field, review, prioritize, and, where appropriate, respond to incoming requests, proposals, and opportunities directed to the Co-CEOs

Work closely with the Co-CEOs' Executive Assistant(s) to communicate and sequence priorities, manage scheduling trade-offs, and optimize the Co-CEOs' time and focus — across time zones as needed

Prepare executive-ready briefings, memos, and presentations — equipping the Co-CEOs with the context, data, and materials needed for internal, board, and external engagements

Shape how the Co-CEOs represent the company's strategy and brand to internal teams, the board, media, and external partners

Collaborate with the social media team to execute the Co-CEOs' personal social presence across channels, ensuring authenticity, alignment with brand values, and consistency with their voice

Partner with the Head of Communications to prepare the Co-CEOs for media appearances and public engagements — building background materials, researching attendees and guests, and managing protocol

Coordination with podcast production team, as needed

AI-ENABLED OPERATIONS & SYSTEMS

Design, build, and maintain AI-driven systems — including a Co-CEO-facing Notion dashboard layered with plugins and AI agents — serving as the single source of truth for real-time visibility into priorities, decisions, and follow-ups across all three worlds

Continuously explore and test new AI tools, plugins, and agents, turning promising ones into practical, repeatable workflows for the Co-CEOs and executive team

Partner with…