Category Manager - Trading Cards

About this role

Help empower our global customers to connect to culture through their passions.

Why you’ll love this role:

StockX is the world’s leading marketplace for current culture, built at the intersection of commerce, community, and credibility. Trading Cards are foundational to StockX — not just as products, but as artifacts of fandom, nostalgia, speculation, and identity.

We are expanding how Trading Cards culture shows up on StockX through creator-driven, community-oriented commerce experiences that blend storytelling, expertise, and transaction. To do this well, we need category leaders who don’t just understand collectibles — they live inside them.

The Trading Cards Category Manager is the single-threaded owner of collectibles category growth within a new, high-priority commerce initiative. This person is the in-house expert on trading cards and sports cards, — and is responsible for translating that expertise into supply growth, engagement, and GMV.

You will act as:

• The internal authority on the first-hand and second-hand trading cards ecosystem

• The external face of StockX to collectors, breakers, shops, graders, dealers, and community leaders

• The architect of the trading cards go-to-market playbook for this new initiative

This role blends deep cultural fluency, strategic ownership, and hands-on execution. Early on, you will own everything related to trading cards within this initiative. As the category scales, you will grow into a leader overseeing a broader trading cards portfolio and team.

What You’ll Do:

Own the Collectibles Category End-to-End

• Define and execute the growth strategy for trading cards within the platform

• Own category-level performance across supply, engagement, and revenue

• Establish quarterly goals, leading indicators, and operating rhythms

Be the Market & Culture Expert

Maintain deep, current knowledge of trading card culture, including:

• Key sellers, breakers, dealers, shops, graders, creators, and brands

• Sub-segments such as trading cards (sports and TCG), graded sports cards, etc.

• Product drops, set releases, grading cycles, convention moments, and cultural spikes

• Pricing dynamics, liquidity, population reports, grading premiums, and resale economics

Serve as the internal voice of the trading cards community, informing product, marketing, and platform decisions.

Supply & Creator Acquisition

• Build and own a pipeline of high-impact sellers across trading cards, sports cards, etc.

• Personally recruit and onboard flagship sellers, breakers, comic shops, etc. who set the tone for the platform

• Develop seller strategies that balance credibility, storytelling, and commerce

Commerce Strategy & Category Moments

• Identify and orchestrate trading card-specific moments, campaigns, and formats that drive engagement and conversion (e.g., major set releases, championship spikes, grading returns, convention cycles)

• Partner with Category Marketing to design culturally authentic activations

• Experiment with new approaches (live breaks, expert drops, themed auctions, etc.) and iterate quickly based on performance and feedback

Cross-Functional Leadership

• Work closely with Account and Partnerships Managers to scale seller acquisition and support

• Collaborate with Product and Engineering to shape features and tools that matter to collectors (e.g., condition transparency, grading integrations, pricing insights, population data visibility)

• Provide clear, actionable insights from the market to influence roadmap prioritization

Build the Playbook

• Document learnings, frameworks, and best practices that can be reused across future categories

• Help define what “great” looks like for category ownership at StockX

• Support hiring and onboarding as the trading card category team grows

About You:

• Deeply embedded in trading card culture — you know the people, platforms, trends, grading standards, and economics, and you’re already plugged into the ecosystem

• 5+ years of experience in category management, partnerships, marketplace growth, brand, dealer, or operator roles within trading cards, sports cards, comics, toys, coins, or adjacent enthusiast…