Associate, Product Marketing

About this role

<div class="content-intro"><h3>About CookUnity:</h3> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt; color: rgb(0, 0, 0);">Food has lost its soul to modern convenience. And with it, it has lost the power to nourish, inspire, and connect us. So in 2018, CookUnity was founded as the first-of-its-kind platform that connects the world with the source of truly great food: chefs. Today, CookUnity delivers 50 million meals a year from the industry’s best chefs to homes all over the country. Fresh. Ready-to-eat. And crafted with the passion that nourishes body and soul.</span></p> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt; color: rgb(0, 0, 0);">Unwilling to stop there, CookUnity is expanding beyond delivery to become an ever-innovating marketplace focused on our singular mission: <strong data-stringify-type="bold">empower Chefs to nourish the world.</strong></span></p> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt; color: rgb(0, 0, 0);">If that mission has you hungry in more ways than one, you’ve found the right job posting.</span></p></div><h3><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">About the Team:</span></h3> <p><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Product Marketing sits at the center of how CookUnity brings its marketplace to life — translating the strength of our 500+ chef network into launches and experiences that drive comprehension, adoption, and retention. As a lean, high-leverage function, PMM owns the go-to-market surface end to end: from how a new SKU or product line reaches the right eater, to how merchandising, lifecycle, and in-product moments land the way our product deserves.</span></p> <h3><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">The role:</span></h3> <p><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">We're looking for an <strong>Associate / Sr. Associate, Product Marketing</strong> to execute the launches, campaigns, and tactics that put CookUnity's product in front of the right customers. This is an entry-level IC role built for someone early in their PMM career who wants to learn go-to-market from the inside of a marketplace — owning a single launch or campaign at a time, to a high quality bar, with the support and feedback of a senior partner. You'll get real ownership of defined work quickly, and a front-row seat to how chef-network differentiation and retention translate into growth.</span></p> <h3><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><strong>Responsibilities:</strong></span></h3> <ul> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Execute elements of GTM launches — merchandising units, single-SKU launches, lifecycle moments, and campaigns — to a high quality bar, with regular feedback and guidance on sequencing and prioritization.</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Own a single launch, campaign, or tactic end to end, with well-defined objectives and one GTM surface in focus at a time.</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Measure and analyze the performance of your launches and tactics — pulling the data, reading the results, and turning them into clear takeaways that inform the next iteration.</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Conduct competitive and category research, and surface clear, actionable learnings to your manager and cross-functional stakeholders.</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Create and produce GTM assets — from briefs and messaging to merchandising and campaign content — partnering with creative and cross-functional teams to bring launches to life.</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Partner with cross-functional teams (Product, Growth, Lifecycle/CRM, Ops) to deliver on commitments, communicating blockers and risks proactively and early.</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Use AI tooling to speed up your own execution — drafting, research, and first-pass analysis — and build fluency in where automation fits the workflow.</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Contribute to team culture, actively seek and act on feedback, and support the onboarding of newer teammates.</span></li> </ul> <h3><span style="font-size: 12pt; font-family:…