Associate Director, Programmatic

About this role

<div class="content-intro"><div data-rs-index="2" data-index="2"> <div> <div data-test-render-count="2"> <div class="mb-1 mt-[var(--msg-gap,1.5rem)] group group/message-row"> <div class="flex flex-col items-end gap-1"> <div class="group relative inline-flex gap-2 bg-bg-300 dark:[[data-darker-default]_&]:bg-bg-000 rounded-xl pl-2.5 py-[var(--msg-bubble-py,0.625rem)] break-words text-text-100 transition-all max-w-[75ch] flex-col !px-[var(--msg-bubble-px,1rem)] max-w-[85%]" data-user-message-bubble="true"> <div class="flex flex-row gap-2 relative"> <div class="flex-1"> <div class="font-large !font-user-message py-0.5 grid grid-cols-1 gap-2 relative [&_ul]:!space-y-0 [&_ol]:!space-y-0 [&_ul]:pl-8 [&_ol]:pl-8" data-testid="user-message"> </div> </div> </div> </div> <div class="flex justify-start opacity-0 group-hover:opacity-100 group-focus-within:opacity-100 pointer-coarse:opacity-100 transition-opacity duration-150" data-message-action-bar=""> </div> </div> </div> </div> </div> </div> <div data-rs-index="3" data-index="3" data-last-message="true"> <div> <div data-test-render-count="1"> <div class="group group/message-row"> <div class="group relative relative pb-[var(--msg-assistant-pb,0.75rem)]" data-is-streaming="false"> <div class="font-claude-response relative leading-[1.65rem] [&_pre>div]:bg-bg-000/50 [&_pre>div]:border-0.5 [&_pre>div]:border-border-400 [&_.ignore-pre-bg>div]:bg-transparent [&_.standard-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.standard-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8 [&_.progressive-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.progressive-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8"> <div class="standard-markdown grid-cols-1 grid [&_>_*]:min-w-0 gap-3 [&_>_*:last-child]:mb-0 print:block print:[&_>_*_+_*]:mt-3 standard-markdown"> <p class="font-claude-response-body break-words whitespace-normal">Brainlabs is the independent, founder-led agency building the future of media. We have over 1000 Brainlabbers based across the global, all united through the 12 principles laid out in our Culture Code. We're full-service, with people and AI agents working side by side, all aligned to one thing: maximizing our clients' revenue through a genuinely scientific approach to media. If you want to help play your part in achieving this for the world's biggest brands in an environment that will support and challenge you in equal measure, this is where you do it.</p> </div> </div> </div> </div> </div> </div> </div></div><p><strong>So you’re interested in becoming an Associate Director, Programmatic? Let's dive into what that means:</strong></p> <p>Role type: Full-time<br>Team: Programmatic Practice<br>Reporting to: Director, Programmatic<br>Estimated Start: June 2026<br>Location: Dallas, Texas | Boca Raton, Florida | New York City, New York | San Francisco, California | Los Angeles, California<br>Compensation: We hire candidates across our US office locations and at varying levels of experience. Our posted salary ranges reflect differences in both location and experience, with final compensation determined once a candidate’s background and location are confirmed.<br>Work Authorization: Candidates must be legally authorized to work in the United States. We are unable to provide visa sponsorship or continuation for this position.</p> <p>As a Programmatic practitioner you’ll help to shape and then oversee delivery of work for clients. You will help to define the objectives of the work, and measure the success/impact, in line with overall campaign objectives and wider client-centric KPIs, actively managing the workload of the delivery team to enable this. You will also generate and promote innovative new concepts to clients applying our test and learn approach and  share successes across the practice. </p> <p><strong>In this role you will:</strong></p> <ul> <li>Use your practice knowledge you will work to deliver highly successful campaigns that outperform KPIs, to budget and on-time. </li> <li>You’ll effectively track and optimise campaigns. </li> <li>You’ll develop and implement, as well as follow guidelines and processes. </li> <li>You’ll actively contribute to developing the programmatic best-practice  roadmap so that our offering is continually developing. </li> <li>You will act as a point of escalation for client teams, working to ensure that work is delivered to standard and on time.</li> <li>You’ll lead and mentor others across the practice helping to grow capability and knowledge.</li> </ul> <p><strong>We’re looking for someone who:</strong></p> <ul> <li>Strong programmatic delivery knowledge and 4+ years of experience. </li> <li>Demonstrable success in optimising programmatic campaigns and work through automation, processes and technology adoption/development. </li> <li>A good understanding about how other channels work and optimise together. </li> <li>A confident, dynamic, engaging and authentic communicator who cares about the quality…