ANZ Marketing Executive (12 month fixed term)

About this role

We are looking for an experienced and driven marketing professional to join Tradify on a 12 month fixed term contract, covering a period of parental leave. This is a fantastic opportunity to step into a high-impact regional marketing role within a fast-growing SaaS business — and hit the ground running from day one.
You'll take ownership of multi-channel demand generation campaigns, manage regional marketing partnership programs, and bring fresh thinking to identifying and testing new growth opportunities across ANZ. You'll be a key player in a small, high-performance marketing team where your work will be visible, valued, and commercially meaningful.
The right candidate is self-motivated, team-oriented, and genuinely passionate about the role marketing plays in driving growth at a technology business like Tradify.
Requirements
The ANZ Marketing Executive will be responsible for the design and implementation of multi-channel demand generation campaigns to achieve regional targets. Key responsibilities include:
Plan and implement the growth strategy for the ANZ region
Plan and implement multi-channel marketing campaigns
Identify, test and scale new regional channels and partnerships to increase awareness and drive leads
Deliver daily, weekly and monthly reporting and analysis on regional marketing performance
Ensure continuity of in-flight campaigns and programs, with a smooth handover at both the start and end of the contract term

Skills & Expertise
The ideal candidate will have:
At least 5 years of experience in customer marketing, lifecycle marketing, or a closely related CRM/retention-focused role
Demonstrated ability to design and execute multi-stage lifecycle programs that deliver measurable retention and engagement outcomes
Strong understanding of SaaS customer journeys, including trial conversion, onboarding, adoption, and renewal dynamics
Experience with marketing automation platforms (HubSpot preferred) and comfort working with segmentation and behavioural triggers
An analytical mindset — able to interpret cohort data, identify trends, and turn insights into actionable programs
Strong written communication skills with the ability to craft customer-facing copy that is clear, compelling, and on-brand
Experience working cross-functionally with Customer Success, Product, and Sales teams
Comfort working as part of a distributed, global marketing team across multiple time zones
Benefits
Tradify is a fast-paced, action-oriented and sometimes unpredictable and challenging work environment, where our company values underpin everything we do. We focus on providing a fun and welcoming culture and offer a comprehensive remuneration and benefits package. We care deeply about diversity and inclusion and ensuring the Tech space in Aotearoa reflects our diverse communities.
For the right candidate, we offer a great benefits package,
Hybrid Working 3 office/2 home
6 Wellbeing days per year
3 Giving back days per year
Southern Cross Health Insurance cover
Life insurance cover
A Dog-Friendly office
A values-based culture
Big Break (4 day trip w/ expenses paid for)

Interested? Get in touch